The Latest Breaking News from Nielsen

Kevin Costner can comfortably boast of being television's biggest star right now

Few major upsets made Tuesday's coverage of the results less compelling than in years past.

Sports ruled the day again in the Nielsen company's list of the most popular programs in prime-time television

CHICAGO — When the Chicago Cubs launched the Marquee Sports Network in February 2020, it was the culmination of a decade-long quest to create a dedicated 24/7 cable TV platform for the team, which was still soaring in the wake of its first World Series championship in more than a…

If you ask the Nielsen company, 7.8 million people watched last Thursday's football game between New Orleans and Arizona, most of them streaming it on Amazon Prime

Thailand's media spending in the first nine months surged 11% year-on-year to 88.1 billion baht following the country's reopening, with people returning to work and tourism resuming, says data analytics firm Nielsen Thailand.

The week's biggest-selling New Zealand books, as recorded by the Nielsen BookScan New Zealand bestseller list and described by Steve Braunias

According to Nielsen, Prime Video is averaging 10.8 million viewers through the first five “Thursday Night Football” games this season.

In the lead-up to its premiere this summer, "The Lord of the Rings: The Rings of Power" might have been best known for its extravagant price tag.