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The Latest Breaking News from Nick DePaula

Victor Wembanyama Did Not Wear Special Furry ‘Star Wars’ Shoes vs. Rockets

Maybe he forgot?

Sports Illustrated

Colorado QB Shedeur Sanders Follows in Deion's Footsteps, Signs Deal With Nike

Colorado Buffaloes star Shedeur Sanders became the first college football player to sign an NIL deal with Nike.

Sports Illustrated

Steph Curry debuts new edition of signature shoe in Team USA colorways

The Warriors point guard unveiled a new edition of his signature Curry 12 shoes in Team USA colorways before the Olympics.

USA Today Sports Media Group

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The 2024 WNBA All-Star game uniforms had hoops fans applauding Jordan Brand’s detail

Oooooo weeee. These are SWEET.

USA Today Sports Media Group

Warriors’ Brandin Podziemski signs multi-year shoe deal with Rigorer

The young Golden State guard will get to create his own signature shoe with Rigorer.

USA Today Sports Media Group

How Michael Porter Jr. is using his Breanna Stewart’s Stewie 2s to help ignite talk around WNBA signature shoes

Michael Porter Jr. is proudly wearing Breanna Stewart's Stewie 2s and loving them.

USA Today Sports Media Group

5 sneaky cool things you didn’t know about Sabrina Ionescu and her Nike signature shoes

Nike and WNBA star Sabrina Ionescu have something special going on. Her Sabrina 1 signature shoes mean more.

USA Today Sports Media Group

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NBA and college players are rocking the Sabrina 1s, the new sneaker from the WNBA star

The hot new kicks worn by basketball players this season are Sabrina Ionescu's signature sneakers.

USA Today Sports Media Group

Why Skechers finally getting in on the NBA is extremely smart

I'll walk barefoot on sea urchins before I wear a pair of Skechers, but this move into the NBA is genius for the brand.

USA Today Sports Media Group

Shedeur Sanders Wore His Father’s Signature Nike Cleats During Record Performance

Colorado’s Shedeur and Shilo Sanders paid tribute to their father Deion by wearing his famous signature Nike cleats during the team’s stunning upset over TCU.

Sports Illustrated

Steph Curry debuts new signature Curry 11 shoes

A new edition of Curry Brand signature kicks are on the way.

USA Today Sports Media Group

New images of Andrew Wiggins’ Peak signature lifestyle shoes drop

The latest images of Andrew Wiggins' new Peak signature lifestyle shoes dropped.

USA Today Sports Media Group

Report: Steph Curry signs long-term extension with Under Armour

The nine-time All-Star guard has inked a new long-term extension with Under Armour.

USA Today Sports Media Group

Why Kyrie Irving’s relationship with Nike might be officially over

Kyrie Irving's Nike deal is up in the air and it may never come down

USA Today Sports Media Group

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USA Today Sports Media Group

OKC Thunder news: Chet Holmgren signs Nike shoe deal

Chet Holmgren joins the Nike family.

USA Today Sports Media Group

Warriors rookie Patrick Baldwin Jr. signs with Nike

Golden State's rookie will be donning the swoosh.

USA Today Sports Media Group

Grant Williams’ new Jordan shoe shockingly exploded on the court and it might’ve been because he was wearing it wrong

This is not a good look for Jordan Brand at all

WEKU

Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden

Advertising legend Dan Wieden, who created the iconic Nike slogan Just Do It, died last week at the age of 77 — leaving behind a legacy that changed the industry.

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USA Today Sports Media Group

In a Duke workout, Boston Celtics star Jayson Tatum debuts Air Jordan 37 Lows

Tatum is to get his own signature shoe line, the Jordan Tatum 1, in three distinct colorways with a planned release date sometime in summer 2023.

USA Today Sports Media Group

J.R. Smith, former NBA player who became a college golfer, gets groundbreaking Lululemon NIL deal

The former NBA star is Smith is Lululemon's first male golf ambassador.

USA Today Sports Media Group

Kevin Durant moves up to No. 8 in all-time playoff scoring list past Jerry West

Marc J. Spears: With his first four points of the afternoon, Nets say Kevin Durant (4,458 points) has moved past Jerry West (4,457 points) into eighth place on the NBA's all-time playoff scoring list. Next up: Karl Malone (4,761 points). Source: ...

USA Today Sports Media Group

Ja Morant returns after missing last nine games

Andrew Lopez: Grizzlies say Ja Morant will play and start tonight. Morant hasn't played since March 18 with a sore right knee. Source: Twitter @_Andrew_Lopez What's the buzz on Twitter? Nick DePaula @ NickDePaula Ja Morant returns with new custom ...

USA Today Sports Media Group

Bones Hyland signs deal with Under Armour

Nick DePaula: OFFICIAL: Nuggets guard Bones Hyland has signed a footwear & apparel endorsement deal with Under Armour. "It's amazing to have a brand that believes in me and sees my potential like Under Armour," said @BizzyBones11 Source: Twitter ...

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