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The Latest Breaking News from KSI

What is Prime drink, is it okay for kids and why have schools in Australia banned it?

Created by controversial YouTubers Logan Paul and KSI, the drink has sold out multiple times in the US and the UK, and now it is here in Australia — but what's in it and is it OK for kids?

ABC News

Prime drink is just the latest yo-yo or Rubik's cube

The drink pushed by YouTubers is creating a sensation.

The Canberra Times

Jake Paul and Joe Fournier put rivalry to one side to send message to KSI

Paul and Fournier have previously had a poor relationship, but they've set their differences aside in order to send a message to the Brit's upcoming opponent KSI

Daily Mirror

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Prime energy drink sold by KSI and Logan Paul banned from Australian schools

Schools across the country are banning students from bringing a highly caffeinated energy drink to school, after a campaign by social media influencers KSI and Logan Paul created a frenzy around the beverage.

ABC News

KSI hits back at ex-world champion who told YouTuber he "can't throw a punch"

KSI was told he doesn't know to throw a punch but Jessie Vargas and the YouTube boxer has now issued a response to the former world champion

Daily Mirror

KSI told he will suffer same fate as rival Jake Paul in upcoming fight

YouTube boxer KSI has been told by his upcoming opponent Joe Fournier, who is 9-1 as a professional boxer, that he will be beaten like Paul was in his last fight

Daily Mirror

Joe Fournier claims YouTube star KSI demanded rematch clause in fight contract

Social media sensation KSI has made a number of demands on Fournier, who is 9-0 as a professional boxer and a big step-up in opposition from his previous return fights

Daily Mirror

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Joe Fournier claims he broke six ribs of his last opponent before KSI fight

The 40-year-old 'boxing billionaire' Fournier serves as KSI's next Misfits Boxing opponent and he claims to have broken six of his last opponent's ribs in the ring

Daily Mirror

Hollyoaks and Corrie stars among celebs at opening of Manchester's new VR attraction

The chain boasts famous visits from celebrities such as Idris Elba, KSI and Chris Hemsworth

Manchester Evening News

KSI planning three more fights in 2023 as Jake Paul fight hangs in balance

YouTube star KSI has already fought once this year - a quick knockout of Faze Temperrr - and after he faces Joe Fournier wants to remain active in the ring

Daily Mirror

KSI and Joe Fournier agree to $10million bet for YouTube boxing fight

Fournier offered to buy KSI's Misfits Boxing promotion for £10million ahead of their exhibition fight on May 13 and the YouTube star has since agreed to the bet

Daily Mirror

Jake Paul responds to rival KSI announcing next fight against Joe Fournier

KSI insists he will be "the pound for pound best YouTube boxer" if he beats Fournier in May and Paul has since mocked his rival for the bold claim

Daily Mirror

KSI vs Joe Fournier date, fight card and stream for Misfits Boxing 7 show

KSI returns to the ring on May 13 for his latest exhibition fight as he takes on unbeaten professional boxer Fournier at the OVO Wembley Arena in London

Daily Mirror

Jake Paul demands KSI apologises to commentator after telling him to "f*** off"

YouTube star Jake Paul has demanded bitter rival KSI apologies to commentator Wade Plemons, after the influencer criticised him in a fiery rant on social media

Daily Mirror

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news in one place.

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Daily Mirror

UFC star Paddy Pimblett mocks Logan Paul with huge advertising campaign

Paddy Pimblett has been embroiled in a rivalry with Logan Paul since the pair launched rival energy drinks and has produced an advertisement campaign mocking the YouTube star

The Conversation

Prime: a YouTuber expert explains how Logan Paul and KSI’s drink became so popular

YouTubers Logan Paul and KSI released their drinks brand, Prime Hydration, in January 2022. One year on, Paul said the drink had generated US$250 million (£209 million) in retail sales worldwide, with US$45 million of that in January 2023 alone.

Manchester Evening News

Tommy Fury reveals stance on YouTube fights amid Jake Paul rematch clause

Fury has opened up on the real motivation behind his boxing career after defeating Paul

Daily Mirror

Police raid shop famous for selling £100 cans of Logan Paul and KSI Prime drinks

Wakey Wines, in Yorkshire, went viral online for flogging the sort after energy drink Prime for astronomical prices before it was raided by police and trading standards

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Edinburgh Live

Sainsbury's issue Prime Hydration warning to Edinburgh shoppers as drink hits shelves

Glasgow Live

Glasgow Sainsbury's shoppers issued Prime drink warning as stock hits shelves

The drink, created by YouTubers KSI and Logan Paul, continues to be hugely sought after, with shops selling out of the viral energy juice across the country.

Wales Online

Sainsbury's release warning statement as Prime reaches shelves

KSI and Logan Paul's energy drink is also sold in Asda, Aldi and Costco stores

The Guardian - UK

KSI, Logan Paul, Salt Papi: the influencers redefining boxing for the TikTok generation

YouTubers are going toe-to-toe with pro boxers to win millions of views, get rich and fight for the likes of a new audience

Liverpool Echo

Sainsbury's warning to shoppers buying Prime drink

The supermarket is the latest retailer to add the KSI and Logan Paul drinks to its shelves

Manchester Evening News

What is tag team boxing? Rules explained for Misfits fight

Misfits Boxing returns on Saturday night and a new format will be trialled in a 'tag team' style fight with Alcarez Pineda and BDave vs Ice Poseidon and Anthony Vargas

Daily Mirror

YouTube star sparks mass brawl with gift for rival at chaotic press conference

YouTube star Deen The Great will meet rival Pully Arif in the ring at KSI's latest Misfits Boxing card this weekend, and he slapped a glove which he branded a 'gift' around his opponent's face sparking a mass press conference brawl

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