The Latest Breaking News from Weetabix

Given recent history and the state of the world now, perhaps the thing that makes older people happiest is not being under 45, says Guardian columnist Zoe Williams

We have long since got used to our corporate crown jewels being raided by foreign buyers: Roll-Royce Motors, Land Rover, Harrods, Heathrow, even Weetabix and Polos are all in the stewardship of overseas owners. Vital public services such as Thames Water are also not excluded from the list.

Weetabix has shared the 'correct' way to eat the cereal, and it may not be the way you thought, leaving many social media users, including former Top Gear host James May, baffled

Budget versions of Bran Flakes, Corn Flakes, Shreddies, Coco Pops and more have been winning converts

The wheat biscuits of Tesco, Asda, Sainsbury's, Waitrose, Morrisons, Marks and Spencer, Aldi and Lidl have been put to the test

Weetabix Health and Safety manager Gary Mobbs was subject to 'unprofessional and abusive' language from his 'uncompromising' boss John Petre, an employment tribunal heard

When Queen Elizabeth II died on September 8 2022, so too did 686 royal brand endorsements she had granted over the 70 years of her reign. Famous British products including Colman’s mustard, Twining’s tea and Weetabix all lost a valuable part of their business models.

Nikita Parris pays a special visit to her childhood football club for an early morning session with an under 12s team.

Manchester United star Parris was part of England's side for the Euro 2022 tournament in the summer as the Lionesses ended the nation's long wait for major football silverware