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The Latest Breaking News from HarleyDavidson

No, Woke Policies and DEI Didn't Kill Harley's Sales

Harley-Davidson is screwed.

RideApart

Harley-Davidson's Sales Have Tanked, How Much Longer Can It Survive

It's almost Halloween, the most orange-and-black time of the year. It's also quarterly financial report time, which means that Harley-Davidson just dropped its Q3 2024 financial stats on the world.

RideApart

The Remarkable Redneck Air Force of North Carolina

The relief effort after Hurricane Helene is powered by private citizens, and volunteers have discovered that it's better to ask forgiveness than permission.

Reason

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Harley Is Recalling Some 2022-2024 Low Riders, Front Brake Issues

Harley-Davidson is recalling certain 2022 through 2024 Low Rider El Diablo and Low Rider ST motorcycles due to a brake line safety issue during assembly.

RideApart

Ex-Citibank Worker Gets 16-Month Jail Sentence After Stealing $166K From 79-Year-Old With Dementia

Juan Velez, a Citibank personal banker in New York City, was sentenced to six months after admitting to stealing $150,000 from an elderly client with dementia.

International Business Times UK

Harley-Davidson's Co-founder's Home Could be Demolished, People Want to Save It

The original home of Harley-Davidson's cofounder, who was Scottish, is set to be demolished if the funds can't be drummed up to save the historic home.

RideApart

Harley Recalls Nearly 42,000 Road Glides, Street Glides That Could Short Out

Harley-Davidson is recalling several 2024 Road Glide, Street Glide, and CVO Road Glide and Street Glide motorcycles that could develop an electrical short.

RideApart

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Harley-Davidson Founder’s Ancestral Home Faces Bulldozer Threat Again‌ ‌

Fundraising Campaign Launched to Save Historic Scottish Cottage from Development, Preserve Davidson Legacy‌ ‌

Zenger

Lowe’s cuts back major policies amid woke blowback

The home improvement chain is hopping on a controversial trend in retail.

The Street

Harley-Davidson makes a tough decision amid ‘woke’ outrage

The motorcycle company has finally responded to criticism over its corporate DEI initiatives.

The Street

Harley-Davidson drops DEI initiatives amid pressure from ‘anti-woke’ activists

Milwaukee-based company no longer has minority-owned supplier goals and plans to exit socially motivated training

The Guardian - US

I'm Sorry, But What Does Harley's 'We're Not Woke' Statement Even Mean?

Harley made a few very vocal ultraconservative fans angry by trying to include persons of color and LGBTQIA+ people and now it's caved to their demands.

RideApart

One Rider Died, Another Injured, So Harley-Davidson Now Has to Pay $287 Million

Harold Morris, and the family of Pamela SinClair, sued Harley-Davidson after a motorcycle accident. They won, with the jury ordering the Motor Company to pay a whopping $287 million out.

RideApart

'Woke' Harley-Davidson ditches DEI, folding to right-wing pressure

Are brands like Harley turning their backs on diversity or just stopping talking about it?

Fortune

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The Independent UK

Harley-Davidson ditches diversity programs after conservatives accuse company of going ‘totally woke’

Company said it remains ‘commited’ to diversity, but no longer seeks supplier diversity goals

RideApart

Is Harley-Davidson Screwing Over its Dealers? Dealers Say Yes

A group of Harley-Davidson dealers have accused the Milwaukee brand of hoarding profits while requiring unrealistic model buys and dealership upgrades while demand lags.

RideApart

This 1930s Armored Harley-Davidson Has a Sidecar, and a Machine Gun

Based on a Harley-Davidson, this Landsverk 210 was built in the 1930s for the Swedes and featured a light machine gun. But only a few were ever made and only one was sold. To a Nazi.

RideApart

Harley To Move More Motorcycle Production to Thailand, Union Isn't Happy

Harley started making bikes in Thailand a few years ago for non-US markets. Now some of those bikes are headed to the US, and union workers are unimpressed.

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RideApart

Harley-Davidson Isn't Bringing Anything New to EICMA, So Why Bother?

After the brand stopped attending the show in 2019, Harley-Davidson is returning to EICMA with an 'immersive experience' celebrating its history. But it isn't bringing anything new.

RideApart

Harley-Davidson is Woke Now, Apparently

After weirdo political commentators went after Tractor Supply and John Deere, their next target of being too woke is...Harley -Davidson? Yeah, okay, sure.

Top News

Pete Davidson Opens Up About Struggles With Substance Use

Pete Davidson candidly discusses substance abuse, mental health struggles, and legal issues in his ongoing journey towards recovery.

RideApart

Harley-Davidson Gets Federal Grant, Likely Gives LiveWire a Lifeline

The US Department of Energy announced recipients of grants designed to convert manufacturing facilities to participate in EV manufacturing across the US.

RideApart

Cool, Harley-Davidson Built a Park in Milwaukee

Harley-Davidson has a new community park in its headquarters in Milwaukee. It pays tribute to H-D’s rich legacy and the natural beauty of Wisconsin.

RideApart

Utah Harley-Davidson Dealerships Get Sued, Allegedly Installed Illegal Exhausts

A lawsuit will move forward against a series of Utah-based Harley-Davidson dealerships for installing aftermarket exhausts without catalytic converters.

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