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The Latest Breaking News from Fujifilm

The Fujifilm X-M5 is a vlogging powerhouse that records 6.2K/30P and 4K/60P video and gives you access to 20 film recipes while being very easy to use and travel with — all for $799.

Tom’s Guide

Fujifilm Instax Pal review

The Fujifilm Instax Pal is a cute and portable digital camera that’s compatible with a range of Instax printers, it takes cool photos and it’s very easy to use — all for $9.

Tom’s Guide

Fujifilm X-M5 review: a pocket-sized powerhouse of a vlogging camera

Powerful, stylish, and incredibly compact – content creators and casual shooters look no further

Digital Camera World

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Fujifilm releases firmware to fix an issue kit lens for X-M5 ahead of the camera's release

An important update has been issued by Fujifilm fixing an issue with the XC 15-45mm f/3.5-5.6 OIS PZ lens

Digital Camera World

Fujifilm GFX Eterna is a whole lot of camera – you won't believe the sensor size

Are you a Fujifilm fan and also a lover of filmmaking? This is the camera for you.

Fujifilm shares more news on the GFX Eterna camera as it goes on display in Japan

An interview between CineD and Fujifilm showcases Fujifilm's first 'filmmaking' camera and provides insights into its development

Digital Camera World

Limiting your choices as a photographer is a brilliant way to improve your craft

Sean McCormack shows you five simple exercises to limit the variables and help you become a better photographer

Digital Camera World

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Forget Nikon RED cameras – Fujifilm just announced a medium-format GFX Eterna cinema beast

Fujifilm's unveils its first-ever dedicated filmmaking camera, the GFX Eterna, which is set for a 2025 release.

TechRadar

GAME CHANGER: Fujifilm just announced plans for its first cinema camera…and it's medium format

Fujifilm introduces a dedicated cinema camera using a large 102mp GFX sensor – say hello to the GFX Eterna!

Digital Camera World

When is a Fujifilm camera not a Fujifilm camera? When it's a Nikon…

When Fujifilm developed a sensor but didn't have a body to put it in, it borrowed one from Nikon. The result was a Frankenstein camera that needed SEVEN batteries…

Digital Camera World

Fujifilm Instax mini Evo vs. Leica Sofort 2: Which instant camera wins?

There's little that separates the Fujifilm Instax mini Evo and the Leica Sofort 2 — and one of those is a massive price difference. We compare the two to determine the better investment.

Tom’s Guide

Looking for a Fujifilm X100VI alternative? Its biggest rival could get a successor soon

Rumors suggest a Ricoh GR IV digital compact, plus a surprise monochrome variation, are on their way.

TechRadar

Leica Sofort 2 review

The Leica Sofort 2 takes lovely photos and gives you access to 100 different creative looks. Its premium build and modern design are sure to impress. But is it worth the $399 price tag?

Tom’s Guide

Nikon reveals the Z50 II – a modest update of its hobbyist mirrorless camera with an identity crisis

Nikon unveils the Z50 II mirrorless camera, updating the Z50 with its latest processor, improved autofocus and Nikon Cloud compatibility.

TechRadar

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Digital Camera World

Compact cameras aren't dead - they still make up 60% of camera sales in Japan!

BCN Retail data suggests buyers in Japan are resurrecting the ailing compact camera market against a backdrop of rising interchangeable lens prices

Digital Camera World

Lens with "world’s first variable-shaped aperture" announced… boring bokeh begone!

SG-Image launches trio of lenses including one that can transform bokeh into a variety of shapes

TechRadar

Why the incredible Canon EOS R5 Mark II pipped Nikon to our Camera of the Year award

Hot competition from the Nikon Z6 III and Fujifilm X100VI can't beat this versatile beauty.

Digital Camera World

Photographer Joshua Lutz captures the dichotomy of daily life in Central Florida

We talk to photographer Joshua Lutz about his new photography book 'Orange Blossom Trail'

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Digital Camera World

Fujifilm combats a lack of diversity in the photography industry with 'Women4Inclusion'

Fujifilm launches a special edition of Women4Women, a corporate magazine featuring inspirational stories from amazing people

Digital Camera World

Sirui announces a new full-frame 85mm f/1.4 lens with AF for under $500!

Sirui has just announced its first full-frame AF lens – an attractive 85mm f/1.4 portrait lens!

TechRadar

Lomography’s new Instax rival has been dubbed the ‘best instant camera on earth’… by Lomography

Lomography unveils the Lomo Instant Wide Glass which could be the Instax and Polaroid alternative we've been waiting for.

Digital Camera World

Top 50 best-selling cameras revealed: is yours on the list?

Japanese trade body BCN Retail has released the monthly results of the top 50 best-selling cameras and kits for September

Digital Camera World

Australian Camera Magazine Imaging Awards 2025 winners announced

These are the cameras, lenses and printers from the last 12 months that impressed the most

Digital Camera World

Fujifilm hates money, is not making a new film camera

All the big names like Pentax, Kodak and Rollei have new 35mm cameras –but a new Fujfilm film camera is not "on the agenda"All the big names like Pentax, Kodak and Rollei have new 35mm cameras –but a new film camera is not "on the agenda" for Fujifilm

Tom’s Guide

I’ve spent hundreds of hours testing instant cameras — here are my top three picks

Trust me, you can't go wrong with Polaroid and Fujifilm Instax

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