Sophie Guidolin has hit back after swarms of critics slammed her recent job ad for a new executive assistant, which is filled with demands that even Andy from The Devil Wears Prada probably couldn’t meet.
The controversial fitness influencer (finfluencer?) listed the lengthy job ad earlier this week, complete with three pages of qualifications and requirements that range from menial to outright demanding.
On the menial side, Guidolin’s ad calls for an applicant who can undertake tasks like watering plants and folding laundry (I don’t even do those for myself), while the more intense demands include “protect[ing] the CEO’s time and energy” (huh?) and “handling the day-to-day operations and activities” of her nutrition and fitness business, The Bod.
According to the ad, applicants were also expected to organise Guidolin’s email, calendar, and personal appointments, as well as assist in “realising the CEO’s vision” and managing “various aspects of the business and [her] personal life”. That’s some Miranda Priestly-level girlbossery.
Topping it all off, the ad includes several repeated lines and typos like “watering pants” instead of “plants”, but maybe Guidolin actually just has a thirsty pair of jeans?
Naturally, the ad blew up about as quickly as it takes a fitness influencer to post gym pics, with critics flocking to social media to react to the list of demands.
“It sounds like you would be doing quite a lot in that position,” one user wrote (per The Daily Mail Australia), with another adding they “hope it’s paying big bucks but I doubt it”.
Others with assistant experience said that kind of role would fetch “$200k+”, and described the ad as “bloody repetitive”.
Responding to the hullabaloo, Guidolin told The Daily Mail Australia on Friday that the ad was for what would be her first-ever assistant, and she also revealed the salary range.
“I have never actually had an EA prior, not once since starting my business in 2012,” the influencer said. “The role has a salary range of $110 – $180k depending on experience.”
Guidolin also said the ad was modelled around similar ones used by entrepreneurs, and described it as “variation” of listings she had “seen advertised by the likes of Dan Martell, Leila Hormozi, Gary [Vaynerchuk] and more”.
For those unfamiliar, Martell and Hormozi are internet personalities and Vaynerchuk is a businessman and author.
It’s not the first time Guidolin has been called out over questionable antics. Over the past few years, she’s copped backlash for suggesting Halloween costumes involving cultural appropriation, caused confusion with a resurfaced recipe from her cookbook, and seemingly hoodwinked followers while promoting products on at least two occasions.
With all that, perhaps there should only be one item on Guidolin’s job ad: 24-hour damage control.
Lead image: @sophie_guidolin/Instagram
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