The Latest Breaking News from Tim Cook

Apple prepares to unveil AI initiatives at WWDC, potentially with OpenAI, to enhance AI capabilities in its devices.

Apple could be planning a succession plan for its executive team in the next few years.

The computer-maker apologized and said it "missed the mark" in its attempt to tell us that its new iPad Pro is really thin.

Advert featuring huge hydraulic press crushing cultural objects struck wrong note with many

Apple's big iPad event earlier this week included an overhead shot of San Francisco, but it was all a lie thanks to the magic of editing.

A new report alludes to who could take over from Tim Cook — but who is John Ternus?

Apple's tone-deaf ad shows instruments, books, and other creative mediums being crushed and replaced by the new, "thinnest ever" iPad Pro.

Tim Cook picked up the mantle from Steve Jobs as CEO of Apple over a decade ago and grew it into a multi-trillion dollar company. Now, as Cook nears traditional retirement age, speculation abounds about who will succeed him.

Apple says the new iPad Pro’s M4 chip is better at AI processing than any other PC. But is a lack of AI features in iPadOS holding it back?