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The Latest Breaking News from Ogilvy

‘I woke up and found myself famous’: Rory Sutherland on his TikTok success

Advertising executive, 58, shares old-school tricks of the marketing trade, enjoyed by millions of viewers

The Guardian - UK

Abby Auerbach, TVB Executive VP/Chief Communications Officer, Sets Retirement

Ad exec joined the stations trade association back in 2000, steps down end of the year

Broadcasting & Cable

I love the simplicity of these powerful breast cancer awareness ads

This supermarket encourages you to #TouchYourBreasts.

Creative Bloq

From analysis to the latest developments in health,
read the most diverse news in one place.

AI Steph Catley introduces herself as… Catby. For Matilda fans, this doesn’t cut it

Is it okay for a national sporting body to ask a star player such as the Matildas’ Steph Catley to consent to an AI voice clone?

Crikey

Er, what just happened to the Coca-Cola logo?

Few brands could pull off this campaign.

Creative Bloq

The best adverts of the 1960s

From witty copy to whimsical imagery, the sixties was a transformative time time for advertising

Creative Bloq

"It's a very big deal to live outside of your own accent," shares Ogilvy's CCO

How Ogilvy's chief creative officer, André 'Dede' Laurentino, thinks living abroad affects creativity.

Creative Bloq

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"Trust takes a long time to arrive", Ogilvy UK's CCO explains how to create award-winning ads

André Laurentino, known as Dede, reveals what it's like to be chief creative officer at one of the world's leading agencies.

Creative Bloq

Samsung's new billboards are utterly illegible (unless you have a Galaxy S23 Ultra, that is)

It's time for that 100x zoom to shine.

Creative Bloq

40 of the very best print ads of all time

These are the funniest, cleverest and most impactful print ads we've seen.

Creative Bloq

They’re lobbying for Ukraine pro bono – and making millions from arms firms

Some of Washington’s most powerful lobbyists are providing their services to Ukraine for free, but they also have financial incentives for aiding the country

The Guardian - US

Know more about Devika Bulchandani: New global CEO of Ogilvy

Devika Bulchandani is a champion of creativity who brings passion, purpose, and an uncompromising focus on generating impact to everything she does. Read an exclusive story on Dynamite News:

Dynamite News

Sainsbury's to launch nationwide campaign to help customers during cost of living crisis

The supermarket giant teamed up with advertising firm Ogilvy UK to create a light-hearted 30 second advert.

Daily Record

The Rise of the LinkedIn B2B Influencer

Companies are discovering that experts in their fields can help them sell to other enterprises, like the consumer brand stars of TikTok.

Businessweek

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Evening Standard

WPP posts positive results but not ‘naïve’ on impending recession

Revenues at the advertising network that houses Ogilvy and Grey jumped 10.2% to £6.75 billion in first half of year

The Guardian - UK

Embrace your inner creative: A masterclass with Mick Mahoney and Kev Chesters

Rediscover your creativity in this practical masterclass with industry leaders who will help you to think differently and start generating new ideas

People

From analysis to the latest developments in health,
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