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The Latest Breaking News from Caliber

‘His rhetoric has made Tesla toxic’: is Elon Musk driving away his target market?

There are signs the billionaire is becoming unpopular with the very demographic group most likely to buy EVs

The Guardian - UK

Tesla has a problem attracting 'normal' EV buyers to its cars

Tesla has a problem attracting 'normal' EV buyers to its cars

The Elon Musk-led automaker's EV market share is at an all-time low.

America's largest economy is falling out of love with Tesla—and it's only going to get worse

America's largest economy is falling out of love with Tesla—and it's only going to get worse

Sales of EVs are overrepresented in the Golden State and numbers are down 17% so far this year.

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Elon Musk could spend $180 million on EV-hater Trump - and it could backfire

Musk’s stance could clash with the political leanings of electric vehicle buyers, impacting sales.

Elon Musk’s sudden Trump endorsement can be bad news for Tesla

The Tesla CEO gave his endorsement on his social media platform following the assassination attempt on July 13.

The bare minimum is working wonders for Elon Musk

Tesla’s latest delivery numbers exposes much deeper fractures within the automaker.

Elon Musk's online persona is making Tesla seem seriously uncool

Over 83% of Americans connect Elon Musk with Tesla, says one market intelligence firm.

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Tesla Faces 'Reputational Downfall' Thanks To Elon Musk, Analyst Says

Tesla Faces 'Reputational Downfall' Thanks To Elon Musk, Analyst Says

Tesla and Elon Musk are inseparable terms. Many people consider the words synonymous but could Musk's recent controversies hurt the brand?

Forget ChatGPT — this workout app lets you text your personal trainer 24/7

Forget ChatGPT — this workout app lets you text your personal trainer 24/7

Our in-house fitness writer tested the Caliber strength training workout app. Find out why its expert human coaching feature could be the answer to ChatGPT training plans.

Alpinestars Adds The New Caliber Slim Fit Tech Pants To Its Catalog

Alpinestars Adds The New Caliber Slim Fit Tech Pants To Its Catalog

Alpinestars has added the new Caliber Slim Fit Tech pants to its catalog. The new pants are lightweight and breathable, while providing optimum protection.

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