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The Latest Breaking News from Adidas

Germany Look To 'Awaken Spirits' Of 2014 With Euros Base Camp

Germany's Euro 2024 base camp, located in the Bavarian village headquarters of kit manufacturer Adidas, was designed to 'awaken the spirit' of their last great triumph -- the 2014 World Cup.

International Business Times

All the best football shirt fashion collaborations to cop for Euro 2024

Sick of blending into an endless sea of England shirts every time you watch a match? Here are our seven best picks from 2024’s football shirt collabs to help you stand out from the crowd

Evening Standard

Best affordable gym clothing brands to shop in 2024

Look good and feel good while you elevate your heart rate

Evening Standard

From analysis to the latest developments in health,
read the most diverse news in one place.

Adidas and Bad Bunny pay tribute to the singer's native Puerto Rico with signature sneaker

The shoe is Inspired by San Juan's historic cobblestones and blue beaches

Latin Times

Adidas Scores Success With Pink Germany Shirt

Derided at its unveiling, Germany's pink-and-purple away kit has become the breakout style star of Euro 2024, where it has added a splash of colour to the stands at the host's fixtures.

International Business Times

The House of Beckham by Tom Bower review: The great Beckham mystery remains unsolved

THE Beckhams’ fortune, as revealed in The Sunday Times’ Rich List, was in the region of £455 million on the back of advertising deals with the likes of Armani and Adidas. Victoria’s fashion brand has made a profit for the first time in years and it now includes cosmetics and…

Evening Standard

Blackpink's Jennie Kim Is Now Endorsing Beats' Brand New Solo Buds Wireless Earphones

The singer is already a certified Chanel ambassador and just became a spokesperson for Adidas' new line of Gazelle sneakers.

Fashion Times

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Katie Holmes Relaxes a Designer Dress With Her Affordable Madewell Bag and Fisherman Sandals

She dressed down a designer piece with her affordable Madewell tote.

Marie Claire

Best 2 in 1 running shorts for men and women for supreme comfort on your summer runs

Double the layers for double the comfort

Evening Standard

Euro 2024 Kicks Off With Spectacular Goals And High-Tech Ball

Discover the innovative adidas Fussballliebe, the official match ball of Euro 2024, praised for performance and eco-friendly design.

Top News

20 iconic brands and why they work

These brands may not be the biggest, but they're certainly iconic.

Creative Bloq

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The National (Scotland)

From migraines to magnificent – these Celtic third kit concepts are spectacular

Celtic have released their new home kit for 2024/25 but are yet to unveil their away and third kits for next season - these fan concepts are…

Fashion Times

Blackpink's Rosé Just Officially Joined Puma's Iconic Lineup of Brand Ambassadors

After news broke that Jennie is aligned with Adidas, now comes word that Blackpink's Rosé is officially one of Puma's new brand ambassadors.

Evening Standard

Best products to prevent phone snatching, from money belts to phone straps

Deter masked assailants with these anti-theft accessories

International Business Times

Adidas Shares Slide Following China Corruption Claims

Adidas shares slid Monday as the German sportswear giant said it was investigating alleged bribery in China after senior employees were reportedly accused of embezzling huge sums.

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news in one place.

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Woman & Home

Women’s trouser suits are everywhere this season - here’s where to buy yours

A fashion expert shares tips on where to shop the best tailoring - and how to style it

International Business Times UK

Euro 2024 Tech Pushes Football Boundaries, Will These Innovations Redefine The Game?

Euro 2024 showcases cutting-edge tech, including AI offside detection, smart balls and the aiScout app, empowering footballers globally.

Al Jazeera

Adidas probes alleged ‘large-scale bribery’ by staff in China: Report

Complaint includes allegations that a senior manager received real estate and ‘millions in cash from suppliers’.

Evening Standard

Best running shorts for women in 2024, tested by a runner

The summer season calls for a rethink of our running apparel

Marie Claire

Where to score the best vintage football shirts

Football crazy, fashion mad, grab a retro shirt and play football with the lads

Latin Times

Inter Miami's new mascot: a heron made of upcycled sports gear that will debut later this season

According to re(boot), the MLS goes through 12,800 pairs of boots and 5,400 soccer balls every year.

Breaking news: Adidas Dropset 3 workout shoes revolutionise strength training!

Adidas is turning up the heat with its latest footwear offering

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