On one hand, CBS will bring something new to Super Bowl LIII, with Tony Romo becoming the first game analyst to make his Super Bowl debut since Troy Aikman and Cris Collinsworth did it for Fox 14 years ago.
On the other hand, there is no more familiar network for the game to be on. This will be CBS' 20th Super Bowl broadcast, the most of any network.
Jim Nantz will call his fifth, and he hosted coverage of two others for CBS. (Jim Rikhoff will produce his first Super Bowl, and Mike Arnold will direct his fourth.)
Romo will host a special called "Tony Goes to the Super Bowl" at 1 p.m. EST in which he looks back at his first season on the job, then CBS will begin its official pregame show at 2 p.m., in keeping with recent network starting times. James Brown will host his ninth Super Bowl pregame show, having worked for both Fox and CBS.
Among the many pregame features before the 6:30 p.m. kickoff will be one on the 50th anniversary of the Jets' victory on Super Bowl III, including an interview with Joe Namath. Edited portions of a recorded CBS News interview with President Donald Trump will air during the pregame.
Following the game, Nantz will host the Lombardi Trophy presentation, after which CBS will go to the premiere of a reality show called "The World's Best" in the coveted post-Super Bowl programming slot.
The radio broadcast will be on Westwood One.
