Police are hunting a serial tomato thrower after seven people have been pummelled in drive-by fruit lobbings.
The unprovoked assaults - involving tomatoes and apples - have left two people seriously injured in Eastbourne and Hastings leading to Sussex Police launching the appeal.
A woman who was hit in the face by a piece of fruit lobbed from a moving vehicle was left with a broken cheekbone, police said.
Apples and other "unknown projectiles" are thought to have been launched from a vehicle on at least seven occasions, police said.
The incidents are being linked, but the victims - aged between 25 and 49 - are not thought to know each other.
The bizarre attacks have left residents across the region terrified that they may be struck at any moment, with cops believing that the chuckings are all related.
Attacks have included one person being hit in the face with an apple while walking in Hastings, on April 12.
Another was struck in the arm with a tomato while walking in Eastbourne the following evening.
Later the same day a further two attacks happened in Hastings, one involving a person being hit in the head with a tomato and another with an unknown object - both causing serious injuries.
Investigator Caroline Bendell, from the Hastings Criminal Investigation Department of Sussex Police, said: "Most of these attacks have occurred during daytime hours when the victims have been out alone in open and public places
"In all cases, the victims have been going about their daily routine when they have been hit by items believed to have been thrown or propelled in some way from a vehicle.
"There have been no links established between each of the victims, however it is believed that these incidents are part of a series."