With temperatures dropping and everyone looking to save money on energy bills, shoppers are turning to products they know will help them this winter including air fryers, heated airers, and - possibly most popular of all - hooded blankets.
Now, two of the most popular brands of hooded blankets have both dropped prices by almost a third, aiming to get shoppers to buy early for this Christmas to try and manage demand. Oodie was one of the first brands to bring the iconic hooded blankets - which come in a range of colours and prints, and have warm, fleecy insides and a big kangaroo-style pocket - to the UK.
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The firm has sold more than a million of them since they launched, including licences for everything from Minecraft to Friends, Rick and Morty to Harry Potter in versions for adults, children and - launching this winter - even dogs. They have reduced the price of many non-licenced prints and colours by £30, while even the newest Minecraft and Harry Potter options have been reduced by £25, although some of them are only available on pre-order in readiness for Christmas.
Meanwhile, rival firm Kuddly has launched what it's calling a pre-order event to encourage people to buy early for Christmas. Not only are they reducing prices so adult Kuddly hooded blankets are now £49, and offering further discounts on multiple purchases up to four for £139 including delivery, but they are guaranteeing delivery in time for Christmas.
While there aren't as many options on prints as with the Oodie, it means the cheapest Kuddly option works out at just £34.75 if you buy the bundle of four.
While price cuts will be welcomed and Martin Lewis fans have said the 'Oodie helped cut their bills as they didn't need to turn on the heating, there are also plenty of other similar dupes available on the high street with Primark launching its version, dubbed Snuddies, Marks and Spencer launching the Snuggle, and retailers including Dunelm and even The White Company all getting in on the cosy action.
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