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National Geographic Launches Mental Health Awareness Campaign

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This month, National Geographic has launched a comprehensive campaign in honor of Mental Health Awareness Month in the U.S. The initiative includes a range of resources such as articles, videos, photography, and more, all aimed at promoting mental health check-ups.

One of the highlights of the campaign is a 'How Stressed Are You?' questionnaire developed by psychologists in 1983, which helps individuals assess their stress levels. Additionally, National Geographic has provided downloadable phone backgrounds, ASMR nature videos, Spotify playlists for relaxation, and thought-provoking think pieces on topics like burnout and the benefits of meditation.

Nathan Lump, the editor-in-chief of National Geographic, emphasized the importance of understanding the effects of stress and taking steps to prioritize mental health in today's fast-paced world. He expressed hope that the campaign's resources would encourage people to slow down and focus on their well-being.

The campaign was inspired by scientific research on the detrimental impacts of stress, including its links to health issues like heart disease and weakened immune systems. Stress has become even more prevalent during the COVID-19 pandemic, with social isolation being identified as a significant contributor to stress levels.

Experts have highlighted the long-term effects of chronic stress, particularly on children and adolescents. Research has shown that high stress levels can impede brain development in children and have lasting consequences on their well-being.

National Geographic's campaign aims to raise awareness about the effects of stress on individuals and advocate for various stress-relief methods, including meditation. The benefits of meditation in reducing stress and promoting overall well-being have been widely recognized, with programs even introducing meditation to children in schools.

As society grapples with various stressors, from social media overload to environmental and political concerns, the campaign underscores the importance of finding ways to manage stress and prioritize mental health. By encouraging individuals to explore different de-stressing activities, National Geographic hopes to foster a healthier approach to coping with stress in everyday life.

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