Meghan Markle, the Duchess of Sussex, has recently launched a new lifestyle brand called American Riviera Orchard, which she describes as a true passion project. The brand, which reflects her love for family, cooking, entertaining, and home décor, was unveiled through a new website and Instagram page last Thursday.
The name American Riviera Orchard is a nod to Santa Barbara, California, where Meghan resides with Prince Harry and their two children. Santa Barbara, often referred to as the 'American Riviera,' has a special significance for the Duchess.
Meghan's new venture will feature products such as cutlery, cookbooks, and jarred food items, as indicated by a trademark application. Visitors to the website can join an email waitlist to receive updates on product releases.
The themes of American Riviera Orchard are reminiscent of the content Meghan previously shared on her lifestyle blog, The Tig. The brand's first Instagram Story showcased Meghan arranging flowers and cooking in a kitchen.
Aside from her new lifestyle brand, Meghan recently signed a podcast deal with Lemonada Media and made an appearance at the SXSW Conference in Austin, Texas, with Prince Harry. The couple is focused on establishing a successful brand as they settle in the U.S.
Meghan and Harry are selective about their inner circle, surrounding themselves with loyal friends. Meghan is known for her thoughtfulness, often remembering birthdays and sending personalized gifts.
Despite facing criticism in the U.K. press, Meghan remains focused on the future and is unbothered by negative attention. She values her close relationships and is dedicated to building a strong network in her new home country.
