"We hope you enjoy the show." Phil Spencer is really making sure we tune into the Xbox Tokyo Game Show

Phil Spencer in front of Tokyo Games Show 2024 logo.

What you need to know

• Xbox will appear at The Tokyo Game Show on September 26 at 3 a.m PST / 6 a.m EST / 11 a.m BST and 7 p.m JST.
• Content will be shared from Xbox Game Studios, Activision Blizzard and Bethesda as well as select third-party partners.
• The broadcast can be watched on the Tokyo Game Show's official Youtube channel as well as Xbox socials. 
• Phil Spencer has appeared in a new video inviting Xbox fans to tune in.

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Xbox is heading back to the Tokyo Game Show next week, on September 26, to be precise. We already had confirmation weeks ago that Xbox and select partners would be appearing at the show, but today, Xbox released a special video from Phil Spencer, CEO of Microsoft Gaming, as a reminder to tune in. It seems Phil really wants us to watch it.

Phil Spencer tells fans to "enjoy the show"

"Konichiwa, it's Phil Spencer here from Xbox and I'd like to invite players in Japan across Asia and around the world to tune in to the Xbox Tokyo Game Show 2024 broadcast on Thursday the 26th of September at 7: 00 p.m. Japan Standard Time —we hope you enjoy the show."

When is the Xbox Tokyo Games Show 2024?

In 2023 Sarah Bond hosted the Xbox Tokyo Game Show (Image credit: Tokyo Game Show 2023)

The Xbox Tokyo Game Show 2024 broadcast will take place at 7pm JST which in each timezone is:

• 3 a.m Pacific time
• 6 a.m Eastern time
• 11 a.m British Summer Time

How can I watch the Xbox Tokyo Game Show 2024? 

The entire event will be broadcast live on the official Tokyo Game Show YouTube channel, and the Xbox showcase will also be broadcast from official Xbox social channels, like its own YouTube here. A full list of where you can watch the show in your preferred language will be available on the week of the show. 

What can I expect to see at the Xbox Tokyo Games Showcase 2024?

Phil Spencer presented the Xbox Tokyo Game Show in 2022 (Image credit: Xbox | YouTube)

Xbox Wire has confirmed that content will be shared from Xbox Game Studios, Activision Blizzard, and Bethesda, as well as a line-up of third-party games primarily based in Japan and across Asia. Traditionally, we do see a few new game announcements. At TGS 2022 we got games like the Ni No Kuni Wrath of the White Witch remaster and the Deathloop launch date, and in TGS 2023, we had reveals from Capcom for Ace Attorney Trilogy as well as 7 new Xbox Game Pass games. Traditionally, we get a mix of Asian titles, new trailers, and announcements for Western games. And hey, if Xbox were to get a Final Fantasy 16 port this would be a great place to announce that!

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