Championship matches taking place at 3pm this weekend can be streamed live, at the discretion of the league's clubs.
The second tier schedule has been halted for a month owing to the World Cup break but resumes on Saturday - with Blackburn Rovers hosting Lancashire rivals Preston North End at midday.
That contest at Ewood Park will be screened live on Sky Sports, and, unusually, there will also be two 3pm Championship kick-offs shown by the TV giants on the same day.
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Cardiff City's clash with Stoke City at the bet365 Stadium and Sheffield United's contest against Huddersfield Town at Bramall Lane will both be available to view live on Sky Sports via the red button from 2:55pm on Saturday.
Due to the Saturday afternoon closed window (Article 48) not applying during the World Cup, clubs have the opportunity to allow fans to stream their matches.
EFL chief executive Trevor Birch said: “With EFL fixtures continuing throughout the World Cup, we have a fantastic opportunity to showcase our competition, with supporters able to enjoy more access to watch their club play, whether at the ground, in the pub or at home.
“While the winter World Cup has brought challenges for domestic leagues, for the EFL it also brings this opportunity to test how the streaming of live matches during traditionally blocked hours is received by fans that wish to watch their team, wherever they may be.”
Individual match streaming options come at the discretion of the home clubs, meaning not all Championship fixtures will be available to view on TV or online during the World Cup break.
Swansea City host Norwich City on Saturday at 3pm, although the game will not be available for supporters in the United Kingdom and Ireland to watch online while it will only be shown in limited areas away from these shores due to Pitch International's selection of the game for live broadcast.
Millwall v Wigan Athletic, Middlesbrough v Luton Town and Blackpool v Birmingham City all kick-off at 3pm on Saturday but will not be shown live on Sky Sports.
Queens Park Rangers v Burnley and Watford v Hull City are both available to view on Sky Sports on Sunday while Sunderland v West Brom is live on TV on Monday night.
All League One and League Two games have been made available to stream live during the World Cup break so far.
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