There was some mixed reaction from viewers when TV favourite Davina McCall revealed a new look on prime time TV.
The Masked Dancer judge appeared to be showing lots of white 'roots' during Sunday night's episode of the show in a move which caused quite a reaction on social media.
For some viewers the hairdo became more of a talking point than the ITV show itself which - like its sister show The Masked Singer - sees celebrities perform in wacky disguises while panellists try to guess their identities.
Davina, who features regularly in Garnier hair dye adverts in which she touches up the roots of her dark hair, has no problem sharing her natural look with viewers.
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But this time it seems that her dramatic appearance was down to colouring and Davina topped off those white streaks with a little white feather.
Co-host Joel Dommett drew attention to the swept-back hair style, saying: "Love your hair tonight" to which Davina responded: "Cruella Da Vina".
Viewers were soon sharing their views about it on social media and there were mixed comments.
One tweeted: "I say it every time, but @ThisisDavina ’s hair is amazing!!! That whole feather effect is ace! #MaskedDancerUK."
Another wrote: "OMG I love @ThisisDavina hair #MaskedDancerUK #MaskedDancer."
But others on social media were less convinced about the look with comments including: "Not keen on the silver tinge in Davina's hair #MaskedDancerUK" and "Why has Davina painted the top of her head white? #MaskedDancerUK".
When fans seem convinced they're right in unmasking the Squirrel dancer as EastEnders actress Maisie Smith, one viewer just said: "Never mind squirrel what's with Davina's hair especially the little fringe tuft".
The Masked Singer is back on the screen each evening this week, except Wednesday, and there will be a grand show finale on Saturday.