Bargain hunters will be pleased to know that Amazon's Prime Day sale is now live, with the two-day shopping extravaganza running until 11.59pm tomorrow (July 12th).
The annual two-day shopping event, second only to Black Friday, is one of the UKs biggest retail events of the year, and we can tell you that this year is continuing to follow the trend.
Read our shopping writers' live updates throughout the day as we pick through the best deals in our liveblog identifying and analysing which bargains are worth your money.
Meanwhile, we've got a roundup of some of the best offers that went live at midnight, including the Ninja Speedi price drop that sees it reduced to lowest cost ever as 'game-changing' gadget tops Amazon Prime Day highlights.
New deals will be dropping throughout the event, with discounts on top products from much-loved brands such as Shark, Ninja, Elemis, Olay, Oral B, and fashion brands such as Adidas, Levi's and Ugg.
Amazon's own brands have some huge deals and offers too, plus much more that also include small businesses and artisan makers too.
The event gives shoppers the chance to pick up savings on 1000s of products right across the site, and Prime members can get 48 hours of fantastic savings across all categories, on everything from home and garden, appliances and electricals, to beauty and skincare products, to fashion and tech items such as laptops, gaming, tablets, and so much more that'll see you through the summer months and beyond.
There really is a lot to be excited about, this year isn't just a two-day shopping extravaganza, it's an entire experience - and here are some of the exciting things you should definitely be looking out for.
Live Experience
This year for the first time, Amazon customers will be able to take part in the newly launched Live Experience, where those in the UK will have the opportunity to buy once-in-a-lifetime experiences to help make them 'Feel Like a Big Deal this Prime Day'.
The first experience has been revealed, and will offer shoppers a chance to feel like a TV star with a trip to the set of Neighbours in Australia. One lucky Prime member will have the opportunity to take a trip to Erinsborough with a friend, meet their new Neighbours and stroll through world-famous sets as seen on TV.
There'll be several experiences announced in the run up to Prime Day, with each experience representing 'the best of Amazon Prime and the value it brings' - and there will be a host of big names we all know and love lined up to take part.
The full list of Prime Experiences and famous faces taking part will be announced in the run up to Prime Day. Each experience will be paired with a great value Prime Day product and available as a limited, one-off purchase during Prime Day - head here to stay up-to-date will all Live Experiences as they're announced.
If you want to take part in any of the Live experiences but you're not already a Prime member - you can sign up here.
We'll also be updating this article as and when new experiences land, so keep it bookmarked, and your eyes peeled.
It's not just big name products...
There's many great offers on Amazon own products that members can already bag today:
- Prime Video - Prime members can get up to 60% off a broad selection of great movies and TV shows to rent or buy
- Amazon Music Unlimited - For a limited time, Prime members who haven’t yet tried Amazon Music Unlimited can get four months free, with access to more than 100 million songs and top podcasts ad-free, on-demand, and in high-quality streaming audio.
- Amazon Devices - Amazon Devices deals will unlock savings of up to 58% on selected products, including the all new Echo Pop, Echo Show 5 and Echo Show 5 Kids, Fire TV Stick 4K Max, Kindle Scribe, Fire Max 11 tablet, Kindle Paperwhite, Blink Home Security, and eero networking devices.
- Kindle Unlimited - Available now, Prime members can enjoy three months of Kindle Unlimited for no extra charge.
- Gaming - Starting today, Prime members can claim bonus classic games each week, and members can claim different in-game content and perks for several popular games over the next four weeks.
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Audible - Prime members can try Audible free for three months. The offer ends 13th July 11:59pm.
- Grocery – Prime members will be able to enjoy an epic 20% off their shopping from now until the end of Prime Day in Amazon Fresh stores and online at amazon.co.uk/fresh.
- Amazon Brands - Save up to 40% on selected products from Amazon brands.
Top tips to get the best deals
To make sure you never miss a deal, nearer the time, savvy shoppers can head to Amazon for top tips on how to make the most out of your shopping experience.
You'll also be able to get up to speed and discover where to spot 'wow' deals throughout the sale.
It's also a good idea to download the Amazon shopping app on your mobile device as we previously mentioned, so you can shop at any time, from anywhere, while being alerted to any lightning deals you may want to get hold of!
Make sure to create an account, and your very own 'wish list', all will ensure that the buying process is as quick, easy and as smooth as possible.
When the link to the 'wish list' becomes available we'll be updating with that information too, so again, keep your eyes peeled.
No lies were told when we said there was a lot to get excited about. To recap on all the above details so that nothing gets missed, and to ensure you have the best Amazon Prime Day 2023 shopping experience possible - here goes.
- Amazon Prime Day is a two-day shopping event taking place on July 11th -12th
- There will be 1000s of discounts on top brand products right across the site on all categories
- Everyone can bag a great deal, however Prime members can snap up deals from today, and will receive a streamlined shopping experience, top tips, quick and easy access to deals and notifications of lightning deals - Sign up here
- Create a wish list
- Look out for the Amazon Prime Day 2023 'Live Experiences' which will be updated in this article, so make sure it's bookmarked and added to your favourites
