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Nagpur: A Pani Puri vendor Vijay Mewalal Gupta here in Nagpur is drawing attention with exclusive deals, including a lifetime unlimited pani puri offer for Rs 99,000 and a Rs 21,000 reward for anyone who can eat 151 pani puris in one sitting.
Crispy, hollow puris filled with spiced tangy water, potatoes, and chickpeas - popularly known as 'Golgappa' or 'Puchka' are doing rounds on various social media platforms, not for their recipe but because of a vendor in Nagpur.
The vendor's lifetime unlimited Pani Puri offer for Rs 99,000 allows customers to eat as much Pani Puri as they want at no additional cost for their entire lifetime.
Vijay believes that, given the rising inflation and the annual expenses people incur on pani puri, his offer is quite cost-effective.
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Many Offers
"We have offers ranging from Rs 1 to Rs 99,000, covering everything from one-day deals to lifetime plans. Two people have already availed of the Rs 99,000 offer. I want to shield my customers from inflation in the future," Vijay said.
Maha Kumbh Offer
He has also introduced a unique Maha Kumbh offer, selling 'Golgappa' for just Re 1. "The Re 1 offer is for those who can eat 40 Pani Puris in one sitting," he added.
Beneficiaries of the Ladli Behena Yojana, a direct cash transfer scheme by the Maharashtra government, also have a special offer from Vijay. Under this deal, they can enjoy unlimited Pani Puris in one sitting for just Rs 60.
Vijay said these discounts have not only made him famous but have also significantly boosted his business.
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"We come here every other day. There's an unlimited pani puri offer for a month at Rs 195. His food is delicious, and he has become really famous. His friendly nature makes everyone happy," said Vijay, a customer.
Another customer, Tejaswini, expressed her excitement about the offers and decided to try a smaller deal first. "I saw this stall on social media and was eager to try the offers. I opted for a small deal, and it was a great experience," she said.
Vijay's innovative business model is not only attracting customers but also making waves on social media, proving that unique ideas always have a place--whether in the world of golgappas or beyond.