UFC boss Dana White thinks Elon Musk vs Mark Zuckerberg would be the "biggest fight ever in the history of the world".
Tech titans Musk, 51, and Zuckerberg, 39, have shaken up the combat sports world this week by agreeing to a cage fight. Musk initially proposed the idea after a Twitter user told him to "be careful" because of Zuckerberg's experience in Brazilian jiu-jitsu. Musk insisted he was serious about fighting his rival in the cage as he replied to the fan: "I’m up for a cage match if he is lol".
Zuckerberg quoted UFC legend Khabib Nurmagomedov in his response to Musk by writing: "Send me location" before the Tesla boss suggested the fight should take place in Las Vegas. White spent 90 minutes with the tech bosses on the phone and revealed they are both "dead serious" about fighting each other.
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"I was talking to both Elon and Mark last night, both guys are absolutely dead serious about this,” White told TMZ Sports. “This would be the biggest fight ever in the history of the world. Bigger than anything that's ever been done, it would break all pay-per-view records, these guys would raise hundreds of millions of dollars for charity."
“You don't have to be a fight fan to be interested in this fight, everybody would want to see it. Listen, if these guys are serious, I make fights that people want to see, that's what I do for a living. If they really want to do it and they're serious and we can figure out a way to pull this off, I would absolutely, positively do this."
A fight between Musk and Zuckerberg would likely shatter the UFC pay-per-view record, which currently sits at 2.4 million buys for Conor McGregor and Khabib Nurmagomedov's grudge fight. White believes the fight would also sell three times the buys of McGregor's illustrious 'money fight' against Floyd Mayweather in 2017, which sold 4.3million buys.
If Musk and Zuckerberg do end up meeting in the UFC, White plans to price the pay-per-view at $100. "I don't think either of them need any money. They both talked about how much they could raise for charity, it would be a massive number. They could both pick a charity they care about, crazy money," he added.