Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Benzinga
Benzinga
Technology
Anusuya Lahiri

Twitter Looks To Solidify E-Commerce Push With Latest Tool

Twitter Inc. NYSE TWTR Facebook Instagram Meta United States Walmart Inc WMT
  • Twitter Inc's (NYSE:TWTR) Twitter Shops tool will help businesses promote up to 50 products in a digital catalog attached to their profile, Bloomberg reports. 
  • The beta test for Twitter Shops will be available for select businesses in the U.S. and visible to people using the Twitter iPhone app, Reuters reports.
  • In recent months, Twitter prioritized shopping and commerce to expand into new businesses and generate revenue sources other than digital advertising. 
  • In July, Twitter launched a Shop Module to help retailers pin up to five products on their profile page. Twitter had also hosted its first live shopping video with Walmart Inc (NYSE:WMT).
  • Facebook and Instagram, owner Meta Platforms Inc (NASDAQ:FB), have been leaders in social commerce, enabling merchants to set up virtual shops and sell products.
  • Price Action: TWTR shares traded higher by 5.02% at $34.32 on the last check Wednesday.
Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Bella Hadid Stuns in Another Barely-There Dior Dress That Defies Gravity
So long, minimalist girl summer. Hello, nearly-naked fall!
Marie Claire
Marie Claire
Ninja Slushi review: Should you buy or skip it?
The Ninja Slushi is a fun appliance for turning liquids into slush quickly, quietly, and with minimal clean-up. But knowing the caveats, is it worth buying for $299, or should you skip it?
Tom’s Guide
Tom’s Guide
“My eyebrows are singed, my mouth is blistered, my arms are pretty bad”: Slipknot’s Sid Wilson is hospitalised with “serious burns” following farming accident
Slipknot DJ Sid Wilson reveals he has suffered burns to his face and arms after an explosion, assures fans that he’ll still play upcoming shows
Metal Hammer
Metal Hammer
Phil Donahue obituary
Unpretentious US talkshow host whose popularity was built on addressing women’s issues and involving the audience
The Guardian - UK
The Guardian - UK
Does eating ham, bacon and beef really increase your risk of developing type 2 diabetes?
That lunchtime staple, the humble ham sandwich, has come in for a bashing in the press recently. According to many reports, eating two slices of ham a day can increase your risk of developing type 2 diabetes.
The Conversation
The Conversation
Why Rotten Tomatoes’ ratings overhaul does no one any favours
The review aggregator website is giving increased prominence to ‘audience scores’, with critically panned dreck scooping up top grades. It’s the sign of something bigger and more troubling in our culture, writes Louis Chilton
The Independent UK
The Independent UK
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.
Download on the AppStore Get it on Google Play