Viewers tuning into the funeral of Queen Elizabeth II on TV were creeped out after hearing a mysterious voice during the broadcast.
The incident occurred during ITV News' airing of the historic funeral and conspiracy theories have been circulating on social media ever since with some even suggesting it could be the voice of late Princess Diana.
The moment was believed to be captured on ITV News as the news crew followed the convoy of the state hearse carrying the Queen's coffin to Windsor Castle.
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As the footage played, a female voice can be heard whispering in a hushed tone.
She says: "The death is irreversible and the fact that she's trapped."
Rich, who is believed to be the first to tweet about it, claimed he did not edit the clip and he had taken it straight from the ITV broadcast.
"I don't know what she says is supposed to mean, and no it's not Diana," he said.
"Likely a guest in the studio not realising the microphones were live at the time."
The clip has since been viewed a million times, but many viewers still can't make heads or tails of it.
"I’m obsessed with this, what the hell happened?" one asked.
A second wrote: "Diana is that you? That's eerie..."
"Just rewind it four times and the sound just cut off," a third added and a fourth chimed in: "If you listen, she doesn’t say 'death irreversible', she says 'THE death is irreversible' (i.e. the Queen’s) which somehow makes it even creepier."
Some agreed that they were getting goosebumps from the whispers but many brushed off the conspiracy theory of Diana speaking in the broadcast.
"Pretty sure it’s just the producer telling the presenter what points to hit - the tragedy of her being gone and the fact that the final journey is ongoing etc," one tried to explain.
"Probably came through via the presenter earpiece but accidentally hot mic’d so we all heard it."
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