Tributes have flooded in for Jamal Edwards, son of Loose Women's Brenda, following his tragic death at just 31-years-old.
Jamal has been credited for launching the careers of some of Britain's biggest stars - including Ed Sheeran, Dave, and Jessie J - through his YouTube channel, SBTV.
The entrepreneur and music pioneer was awarded an MBE in 2014 for his services to music.
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He was also an avid ambassador for the Prince's Trust, a charitable organisation that helps young people launch their own businesses.
Comedian Mo Gilligan was one of the first to post his tribute to the young entrepreneur, stating: "Your legacy will live on for years & you’ve inspired a whole generation. Rest easy Jamal Edwards."
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Rapper AJ Tracey, also known as Che Wolton Grant, said: "RIP Jamal Edwards, West London legend status."
BAFTA-winning actor Adam Deacon was also 'heartbroken' about Jamal's death, saying: ""He was an inspiration and what he achieved in life was truly remarkable.
"Thinking of his friends and family at this devastating time. RIP Jamal Edwards."
Musician Dave shared a picture of Jamal in the studio and said: "Thank you for everything. Words can’t explain."
Brenda's Loose Women co-star and friend Denise Welch took to Twitter to post her heartbreaking message.
She wrote: "My heart aches for my friend Brenda. I can’t bear it. Jamal Edwards was a wonderful son and brother."
Denise went on to share a message from Twitter's popular account All On The Board, which shared a quote by Jamal on their board which read: "Be the change you want to see in the world".