Tottenham and F1 have announced a partnership with the hope of finding the next Lewis Hamilton through a driver academy programme.
The 15-year-deal will also see the world's first ever in-stadium go-karting track built under one of the stands at Tottenham's state-of-the-art 62,850-capacity home.
The Tottenham Hotspur Stadium already hosts Premier League and NFL matches and could soon be the venue for national karting competitions, with the facility due to open later this year.
Furthermore, the driver academy will be created with the goal of identifying the next generation of F1 drivers , while also creating pathways into other areas of the sport.
F1 president Stefano Domenicali said: "As we continue to grow our sport around the world, partnering with world renowned brands like Tottenham Hotspur allows us to take Formula 1 and motorsport to new and diverse audiences.
"The karting experience will be a destination and place that families, friends and aspiring drivers from all over the world will want to visit and enjoy, engaging new audiences and offering an accessible entry point to the world of motorsport."
His comments were echoed by Spurs chairman Daniel Levy, who added: "We have been able to bring the biggest names in sport and entertainment to London N17. We are extremely excited about what this long-term partnership with F1 will bring for our global, national and local communities.”
While the proposal is a big one for the future of F1, all eyes will be on Bahrain this weekend when the 2023 season gets underway. Max Verstappen is going for a third successive title after romping to victory with Red Bull last time out but the rest of the pack will be hoping to close the gap.
Hamilton, 38, failed to win a single race in 2022 for the first time in his career and speculation remains over his future with Mercedes, with his current deal expiring at the end of the campaign.
But the Brit is confident Mercedes will be able to challenge this time around, insisting after pre-season testing: "There has been a lot of discovery and the whole team has approached it with the same mentality, working hard, not being complacent and staying focused.
"We do seem to have made progress; both drivers felt the car was in a much better place across the range of conditions and the balance is closer to what they require on a single lap and long run.
"It's clear that we still have work to do on car pace but it has given us a much more coherent picture of where we need to focus our efforts."
