The Beijing Winter Olympic Games were less than a month away when an underwater volcano erupted and sent a tsunami hurtling toward Tonga. Within hours, Pita Taufatofua had set up a GoFundMe and sent out calls for help on social media.
Why it matters: Taufatofua, a three-time Olympian who first gained international attention as the shirtless Tongan flag bearer, has used his platform to amplify Tonga's needs as the tropical island nation struggles to recover. The dual disasters killed at least three people and wiped out all communications on the island.
- Over 80% of Tonga's population was impacted, according to the UN.
- Some of Taufatofua's family members, including his father, remained missing for days. (His father has since been found safe.)
What he's saying: "Maybe it's part of being an Olympian or probably just part of being a Tongan. When times are tough is when you've got to push your hardest," Taufatofua, who will compete in cross country skiing in Beijing, told Olympics.com.
- "I have to keep pushing. I have to keep doing interviews. I have to keep reaching out to the world and working on a fundraiser. We're trying to do what we can do."
His story: Taufatofua grew up in a one-bedroom house with his parents and six siblings. He was a child when they lost their home in a tropical storm.
- In 2016, he made his Olympic debut in Rio and drew attention for his shirtless appearance at the opening ceremony. He'd covered his body with coconut oil, an expression of ancestral identity, and donned traditional Tongan clothing worn for formal occasions.
- Though he lost his first taekwondo bout, interest in him surged and led to worldwide Google searches about Tonga.
- At Pyeongchang, he became the second Tongan to participate in the Winter Olympic Games, finishing 110th in the 15 km cross-country skiing freestyle.
- In Tokyo, he placed seventh for his weight category in taekwondo and made history as the first person to compete in three consecutive Games since the first Winter Olympics in 1924.
The big picture: Today, Taufatofua serves as UNICEF’s Pacific ambassador, works with charities to support unhoused youth and advocates for climate action to combat global warming, which disproportionately impacts Pacific nations.
Worth noting: Some Pacific Islanders have expressed concern that the flood of interest in Taufatofua contributes to a long history of hypersexualizing Pacific Islanders. For Taufatofua, it's always been about representing his heritage.
The bottom line: "Pita uses sport for the power of good, and is the perfect embodiment of the Olympic spirit," Olympic.com writes.
