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Glasgow Live
Glasgow Live
Entertainment
James Rodger & Sophie Buchan

Toilet roll shortage fears in UK supermarkets as new law introduced

There are fresh fears of a new toilet roll shortages at UK supermarkets, with people urged not to panic buy

It comes after an EU law change with Birmingham Live reporting that the UK is being warned to expect toilet roll shortages after a fresh European Union ban.

The EU is set to ban products and items tied to deforestation. Loo roll firm Cheeky Panda owner Chris Forbes said to The Grocer: "There will definitely be a squeeze on availability and we can expect the price of recycled tissue to rise as demand for alternatives increases."

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Paper towels, facial tissues and toilet paper all use the raw material. Mr Forbes claimed some of the major brands that produce these products would have to spend "billions" on an "operational transformation" so they adhere to fresh laws.

Brand Essity, which makes Velvet, Cushelle and Tork toilet rolls, said: "Essity fully supports any legislation designed to combat deforestation. We have a long history of working closely with our suppliers under strict requirements to ensure that all of our raw materials are sourced ethically and responsibly.

"For companies of Essity’s size, the new EU legislation will come into full effect in 2024 following a transition period that will enable organisations to adapt to any required changes in supply chain. We can say with absolute confidence that there will not be a shortage of toilet roll resulting from changes to EU laws."

Vikki Makinson, the head of marketing and communications for tissue maker Accrol, added: "We don’t anticipate paper supply shortages as a result of these regulations but potentially a surge in demand for FSC-certified, PEFC and other sustainably sourced stocks."

In its ‘Cutting deforestation: Market restrictions get real’ paper, MSCI researchers added: “Firms that have been thinking of deforestation as an issue for somebody else or someday down the road, may have to get a handle on it and in a hurry.”

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