Tinder is bringing a 'first of its kind' pop-up pub experience to Edinburgh this month in a celebration of dogs being 'the ultimate dating partner'.
The Bark & Spark is inviting dog owners and dog lovers to enjoy a first date on Tinder, this weekend, May 14 and 15, at the Hare of the Dog pub on Broughton Road.
The Edinburgh drink spot is just one of three across the UK hosting the unique pop-up, and the only one in Scotland.
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Recent research conducted by the popular dating app has found dogs really do work their magic in helping owners charm their crush.
The Tinder team said: "Members who feature their beloved pooch in their profile photos get their paws on 5% more matches.
"So it’s no surprise that 29%* of people admit that they’ve added a picture with a dog to their dating profiles to improve their chances of success.
"Dogs are so loved by young Brits, a huge 9 in 10 (91%)* have revealed that it’s a deal-breaker if their dog doesn’t like someone. So, what could be better than bringing your dog on your Tinder date? Helping to make this even easier is the ‘The Bark & Spark’.
"And if you’re pondering whether to bring your Sausage Dog or even rope in your mate’s Frenchie for the date, it turns out that Huskies, closely followed by Golden Retrievers and German Shepherds are the most desirable furry four-legged friend for a potential match to have in tow.*
"But first, head to the ‘Animal Parent’ tile in Explore** where you’ll find animal lovers looking for a match."
Laura Wilkinson-Rea, Senior Director of Comms, UK at Tinder says: “It’s clear that dogs are loved by Tinder members with 10%*** of our members including ‘dog lover’ as one of their Interests**** on their Tinder profile.
"That’s why we’re so excited to be bringing together dog lovers and their dates IRL by launching our first pop up pub experience, The Bark & Spark. Answering singletons calls for shared experiences and providing a low-pressure way to make real world connections, it really is a win for all four paws.”
Meanwhile, in support of ‘our best friend’ and wanting all dogs to belong to happy homes, Tinder is making a donation to leading animal welfare charity, Battersea, supporting the amazing work they do helping dogs and cats everywhere.
