TikTok star Bobby Moudy has died at the age of 46.
The father-of-three has died from suicide after facing "an emotional and financial crisis", a family friend has confirmed.
After setting up a fundraiser for Bobby's family, they wrote: "Bobby was a loving husband, father, brother and friend.
"On April 28th, he was a tragic victim of suicide. Bobby was full of life and laughs, but also weighed down by financial pressures. His wife, Jennifer and their three children are in an emotional and financial crisis as he was their rock."
His heartbroken wife Jennifer Moudy has also taken to social media to pay tribute to her "amazing husband".
Jennifer shared a loving video full of pictures of Bobby spending time with their children and wrote: "Bobby was an amazing father, husband and friend to so many."
She added: "Bobby was one of a kind. He was loved. He will be dearly missed."
In one adorable picture, the social media star was seen spending time with one of his daughters as he painted her nails.
In another photo, Jennifer looked lovingly into Bobby's eyes as she rested her head on her husband's shoulder.
Bobby was also seen having adventures with his son as the pair smiled for the camera while riding a rollercoaster.
Tributes have been pouring in for the TikToker, with one fan commenting: "Wow this shocked me. Sorry for your loss of a special man. Best wishes."
"This truly shows you never know what someone is going through behind that laugh and smile . My heart breaks for y’all . I’ll be praying for y’all," another person wrote.
A third fan added: "Gosh I’m so incredibly sorry! I genuinely enjoyed his videos on here, and the relationship he has with his daughter inspired me to be a better father!"
In response, Jennifer said: "This comment wrecked me. He was the best there was."
In another comment, she added: "Me and his babies would appreciate any help or prayers."
Bobby is survived by his wife Jennifer, and kids Kaytlin, Max and Charleigh.
*If you're struggling and need to talk, the Samaritans operate a free helpline open 24/7 on 116 123. Alternatively, you can email jo@samaritans.org or visit their site to find your local branch