Rochelle Humes erupted into hysterics during Wednesday's instalment of This Morning as she continues to host alongside Phillip Schofield while Holly Willoughby is off sick.
The former Saturday's singer, 34, couldn't contain her laughter after accidently making a very rude blunder after her earpiece popped out during an early segment on Wednesday morning.
The TV star - who looked gorgeous in a floral yellow summer dress - was unable to introduce the next segment and begged Phillip, 61, to take the reigns as she attempted to compose herself before digging an even bigger whole with her words.
Due to the fact Rochelle was unable to speak amid her laughter fit, Phillip explained to viewers at home what had happened in the studio.
Phillip explained that since Rochelle has been taking over from Holly, she has been having issues with her earpiece due to the 'size of her ear holes'.
The presenting duo went on to poke fun at Rochelle's ears, before Rochelle herself put her foot in it with a rude innuendo - which didn't go unnoticed by This Morning viewers.
"What can I say guys. I have a big hole.... oh my god.... in my ear I mean," a mortified Rochelle said before realising how bad it sounded.
This Morning fans immediately flocked to Twitter to share their reactions.
"Oh my goodness Rochelle is hilarious. I love her energy. She's funny without even trying," one fan gushed.
"Hahahaha Rochelle you dirty lady. Hilarious," another echoed.
A third quipped: "Nothing I love more than when a This Morning presenter can't speak through laughter. Love Rochelle!!!!
"Petition for her to be on This Morning full time please."
Rochelle is taking over from Holly Willoughby this week after the This Morning host was been struck down with Shingles.
On Sunday, Holly, 42, announced that she would be taking a week off from her hosting duties on This Morning as he recovers from the illness, with Rochelle stepping into her shoes to host alongside Phillip Schofield who returned this week after three weeks away.
