Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Liverpool Echo
Liverpool Echo
Entertainment
Gemma Jones

This Morning's Alison Hammond thanked by fans as she announces career move

Alison Hammond has received thanks from fans as she announced her latest career move.

The This Morning presenter will be working with fashion brand In the Style to create a curve exclusive clothing collection.

She looked stunning in turquoise as she shared the news on her Instagram with an array of balloons by her side and some of her outfits displayed on a clothing rack next to her.

READ MORE: This Morning's Phillip Schofield replaced by Alison Hammond

In the picture, she wore a maxi, low cut dress with a long line teal cardigan as she beamed at the camera.

Alison also shared other images showing off some of the collection as she posed alongside models.

Announcing the update, she wrote: "HERE WE GO BABS!

"The Alison Hammond Collection with @inthestyle is launching on MONDAY at 7pm exclusively on the app!"

She explained that the collection will feature clothing items in sizes 12-30 with options for petite and tall clothing.

She added: "We’ve got some absolutely stunning pieces from floral and polka dot dresses, to colour block knitwear, to the ultimate shirt dresses - all in some absolutely gorgeous spring shades!

"I can’t wait to wear everything out and about."

Fans were delighted with the news, with many of them thanking the 46-year-old for creating options to fit their size.

Narinder said: "I'm glad there are petite options for curvy small girls... I'm sick of petite meaning skinny! Because we some of us are small and have curves."

Jane said: "Brilliant I love that it starts at a 12 too as being very short I’m still curvy and will look forward to seeing the whole collection, amazing!"

Another user said: "An amazing collection, keep on being fabulous. And thank you for helping all the curvaceous ladies to look beautiful."

This Morning airs weekdays from 10am on ITV and the ITV Hub

Receive newsletters with the biggest and breaking TV and showbiz news by signing up here

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.