It's said that beauty lies in the eyes of the beholder. But as far as today's technology is concerned, beauty is what your eye now sees on the screen. As the latest, greatest tech advancements continue to transform our skincare and makeup routines we look at the game-changing AI and AR skin-analyzing apps and high-tech tools and gadgets reframing our approach to beauty and providing personalized, highly effective, cutting-edge solutions tailored specifically to your face.
BEAUTY AI
Thanks to AI, we can all go for a virtual spa day. Skinbetter, an AI-powered skincare app allows your phone or tablet to analyze your skin, pinpointing any invisible to the naked eye signs of damage, aging, and every little blemish. Once you've had your high-tech consultation the app will then recommend the perfect treatment plan and products that are best for your skin.
Taking AI tech one step further, there are also gadgets that sync up with apps or your smart devices to give you the lowdown on the health of your skin in real time. Case in point: Neutrogena Skin360 Analyzer and L'Oreal Paris Skin Genius. These smart beauty devices sync with a mobile app and utilizes AI, to analyze your skin's moisture levels, pore size, and overall health to give you up-to-the-minute feedback, advice, and personalized skincare recommendations.
The rise of virtual try-on apps also extends to makeup. Utilizing the power of AI algorithms, apps like L'Oreal's Makeup Genius, YouCam Makeup, and Sephora's Virtual Artist map your face and allow you to experiment with different makeup looks, again in real time. Just like having your own virtual celebrity makeup artist at home, the app will show you how to master a smokey eye or find the perfect shade of lipstick without you ever having to set foot inside a beauty store. To use virtual try-on apps, you need to either upload a photo or use your device's camera to see how different products will look on you. Advances in AI are also making beauty more inclusive and accessible. Estee Lauder has created a Voice-Enabled Makeup Assistant (VMA), an AI-powered mobile app that helps the visually impaired apply makeup more independently, by mapping the user's face and features and then providing voice instruction on how to create a look to suit them.
BEAUTY AR
A close cousin to AI, augmented reality (AR) is more like a digital mirror that lets you play with makeup (minus the mess), experiment with different hairstyles and shades, and road-test skincare products without any commitment or even touching a single bottle. With apps like L'Oreal's Makeup Genius, you can virtually overlay makeup products onto your face in real time, allowing you to see exactly how that bold eyeshadow or glossy red lip lipstick will look before committing to a purchase. And again, this tech trend doesn't stop at makeup, AR is also transforming skincare with virtual skin analysis tools. Tools like HiMirror Smart Mirror utilize AR technology to scan your skin, identify any issues like sun damage, dark spots, fine lines, and wrinkles, and then recommend the right skincare product regime to target specific concerns.
HIGH-TECH BEAUTY GADGETS
Thanks to the fusion of science and technology there is now an almost endless assortment of high-tech beauty gadgets available to give your skincare routine a digital upgrade. Like FOREO Luna Facial Cleansing Device which uses sonic pulsations to deeply cleanse the skin, to remove dirt, oil, and makeup residue way more effectively than manual cleansing. Gentle on the skin, the tech-advanced cleanser also works to improve the overall texture, appearance, and health of the skin.
And at the touch of a button, you can also reap the regenerative benefits of LED light therapy (no salon visit required). Dr Dennis Gross DRx Spectralite FaceWare Pro is an at-home, non-invasive LED mask that uses red or blue light frequencies to target various skin concerns. Red light therapy works to rejuvenate the skin, stimulate collagen, and calm inflammation by sending signals to the fibroblast (the cells deep beyond the epidermis that are responsible for collagen production). Blue light therapy on the other hand works to remedy the signs of sun damage and balance bacteria to clear acne and blemishes.
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Scalpel-free approaches to facial rejuvenation have also paved the way for microcurrent devices that mimic the body's natural electric currents are also leading the way. Devices like NuFACE Trinity Facial Toning Device and ZIIP Halo Current Skincare Device use low-level electric currents to send signals to stimulate the facial muscles, causing them to contract and relax, which strengthens the skin's elasticity and improves its tone and texture.
DNA SKINCARE CUSTOMIZED TO YOUR SKIN
For further proof that cutting-edge skincare solutions have become personal, advances in genomics are also driving the latest innovations. Yes, we can now customize our skincare regimens based on our DNA and other factors like climate, and lifestyle.
Skincare companies like SkinDNA and SkinGenie are using DNA to analyze the state of your skin, looking at factors like collagen production levels, elasticity, and sensitivity to the sun to develop customized skincare solutions based on your genetic makeup. With this treatment, customers receive a DNA collection kit, which typically includes a cheek swab or saliva collection tube. The sample is then sent to the lab for analysis with advanced genetic testing technology for analysis. A personalized skincare report is generated based on the individual's genetic profile and then a customized treatment and product plan is recommended.
