Black Friday has become an unofficial national holiday in the United States. After folks have stuffed themselves full of Thanksgiving turkey the holiday shopping season officially begins. Stores have found ways to offload the Friday crowds onto the surrounding calendar dates — including Cyber Monday.
What is Cyber Monday?
Retailers have found creative ways to stretch out the shopping festivities across the weekend. The big sales all lead to the final shopping day: Cyber Monday.
The first Cyber Monday took place way back in 2005. The Monday after Thanksgiving was already a huge revenue day for retailers — mostly in the e-commerce space. Whether it's the convenience of shopping from home or the leftover gift items not found in stores, consumers were naturally turning to the internet to fulfill their shopping needs.
These days, Cyber Monday is the one holiday shopping event you can fully take part in while staying in your pajamas. The craze has grown substantially over the years. In 2020, shoppers spent a record $10.7 billion taking advantage of Cyber Monday deals.
Related: 15 of Amazon's most anticipated Black Friday Deals are already live
Biggest brands participating in Cyber Monday 2023: Amazon, Target, Walmart & more
No retailer knows the benefits of online sales events like Amazon (AMZN) -). Is the company that made Prime Day a thing participating in Cyber Monday 2023? You betcha — sales have been going since Nov. 17. Find deals on any and every kind of gift, from apparel to electronics and more. Some sales have already begun.
For those on the hunt for electronics, Best Buy (BBY) -) has been offering all kinds of deals as early as Nov. 17. From televisions to refrigerators, in-store and online deals will abound through this Cyber Monday.
Mega-retailer Walmart (WMT) -) is building up some anticipation for its Black Friday weekend event. Deals on all kinds of goodies will go live online on Nov. 22 at 3 p.m. EST. In-store shoppers can scoop up their gifts on Black Friday, Nov. 24 at 6 a.m. local time.
Related: How much does the Macy's Thanksgiving Day Parade cost and who pays for it?
Where else can you get a new TV and enough potato chips to feed a gymnasium full of children? Good ol' Costco (COST) -) — the buy-in-bulk retailer has already kicked off its Black Friday and Cyber Monday deals online.
Target (TGT) -) has also joined the early birds, offering online and in-store sales starting Nov. 19. Shopping deals will run all the way through the weekend. But after that, Target will release a new series of exclusive online deals during its two-day Cyber Monday 2023 event at Target.com or through the Target app.
Macy's (M) -) is kicking off the holiday season with Cyber Monday deals starting on Sunday, Nov. 26. The two-day shopping event will feature deals online, in-stores, and through the Macy's app.
For all your home furnishing gifts, Wayfair (W) -) has already begun the Cyber Monday 2023 event. Sales will run until Nov. 27.
Need to get that old household project done for the holidays? Home Depot (HD) -) will kick off its Cyber Monday sales on Nov. 27. If you just can't wait, Lowe's starts Cyber Monday on Saturday, Nov. 25.
Cyber Monday 2023's hottest items
Unsurprisingly, Apple (AAPL) -) products like the iPad, iPhone, and Apple Watch are always high-demand gifts. The good news is that deals on these gadgets are easy to find — you'll just have to do a little price shopping.
Between Black Friday and Cyber Monday, Apple Stores are offering store credit up to $200 for certain purchases. Be sure to weigh those benefits with sales on Apple products at other stores like Best Buy and Amazon.
Related: The 13 best Black Friday 2023 Apple deals you can shop on Amazon now
If Santa plans on putting a Nintendo (NTDOY) -) Switch underneath your tree this year, there are several retailers hosting Black Friday and Cyber Monday deals. Amazon, Walmart, Best Buy, and even Macy's all have various deals on the coveted game console.
Makeup is always a great gift — anyone who likes it knows you can never have too much! Sephora (LVMHF) -) cuts right to the chase with Cyber Week. Each day, news deals will surface on the site. Pro tip, ask your gift recipient about their favorite brands — that's how deals are sorted!
Similarly, bath products are always a luxurious gift. Head to Bath & Body Works (BBWI) -) on Cyber Monday Nov. 27 to stock up on bubble bath and other smell-good pamper products.
Outdoorsy types already know that Patagonia (HGLD) -) doesn't participate in Black Friday. But you can find Patagonia products at other retailers like REI, which has a Cyber Week starting on Black Friday and running through Dec. 4.
Nike (NKE) -) has already kicked off Black Friday deals that will change daily. Check the site's top menu bar for a checkout code to get another 25% off of select styles.
For those who are obsessed with the perfect fit of Lululemon (LULU) -) workout gear, daily deals have already started appearing on the website. As the shopping holiday gets closer, check the site for more deals for Cyber Monday 2023.
