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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Kyle Campbell

The video game industry reacts to Microsoft buying Activision Blizzard

In a startling move, Microsoft announced its purchase of Activision Blizzard.

Yes, the publisher responsible for Call of DutyWorld of WarcraftDiablo, and Overwatch  will soon be part of Xbox. Microsoft  reportedly paid $68.7 billion for Activision Blizzard, pocket change, really! Only last week, Take-Two’s buyout of Zynga  was the biggest acquisition in video game history, which came in at $12.7 billion — obviously, that figure is partly by comparison.

The announcement comes after several months of turmoil at Activision Blizzard regarding its  alleged unethical treatment of employees. Many are curious if CEO Bobby Kotick will stick around once the deal with Microsoft is done, though reports claim he won’t.

It’s no surprise that industry professionals (and I do mean everyone) are either in total shock over Microsoft picking up Activision Blizzard. Some are hopeful this mean’s the company employees will be treated better, while others still simply can’t process it.

Below, you’ll find a collection of some of those reactions. We’ll be hearing about this one for a long, long time to come.

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