It’s one of the most hotly anticipated beauty advents of the year - and we’re here to tell you that Liberty’s 2020 beauty advent calendar does not disappoint.
Christmas may still be a few months away, but the luxury department store is bringing the festive excitement early by unveiling its beauty advent calendar that's full to the brim with hero products worth a whopping £800.
Collating the best of Liberty’s beauty hall, you will find 19 full-sized and six sample-sized products behind each of the 25 drawers as you countdown to Christmas. Each has been carefully selected from some of the most exclusive and coveted brands in the business.
In the lead up to the big day, cue squeals of delight as you unwrap goodies from the likes of Le Labo, Augustinus Bader, Hourglass and many more across skincare, makeup and fragrance. You may or may not also find a Diptyque candle hidden behind one of the windows.
The beautifully illustrated calendar features the iconic facade of Liberty's Regent Street flagship location, opening to reveal this year’s gorgeous print; Standen Manor from the department store’s Autumn/Winter 2020 collection. With a nod to more sustainable festive practises, the box itself is also recyclable.
While the calendar is notoriously challenging to get hold of, often selling out before the queues of beauty fans outside can even enter the building, Liberty is doing things slightly differently this year. It plans to increase the quantity of advent calendars on offer by 20 per cent and will even ship internationally - good news for fans outside the UK.
The ever-growing demand means that this is still a hot Christmas commodity. It's the fastest-selling item in the department store’s 145 year history - so mark your calendars to avoid disappointment.
The Liberty Beauty Advent Calendar will launch in-store and online on October 7.
