It’s officially that time again—when our inboxes and social media accounts are flooded with discount codes, and our wishlist items suddenly move to our shopping carts.
In case you missed it, the first Afterpay Day sale for 2026 is about to launch! With all our favourite retailers like The Iconic, Sephora and Hommey all offering huge discounts, it’s worth being a little strategic.
Whether you’re after a new-season knit, your next signature scent, or finally ready to invest in that forever bag, now’s the time to make the commitment.
Our advice? Take stock of what you actually need (and what you’ve been quietly coveting for weeks). The best pieces always go fast—and nothing ruins your shopping spree quite like seeing ‘sold out’.
Afterpay Day Sales 2026: Editor’s Picks
- Vida Glow: 20 per cent off sitewide from March 15
- The Iconic: Up to 30 per cent off women’s fashion, and 40-50 per cent off selected dresses
- Luv Lou: 30 per cent off sitewide
- Double: Spend and save up to 25 per cent
- Hommey: Various discounts as marked
- COS: Up to 50 per cent off
- St. Agni: Various discounts as marked
- Dyson: Save up to $600 on selected products
- Alemais: Various discounts as marked
- Tony Bianco: Various discounts as marked
- Charles and Keith: Various discounts as marked
- Adore Beauty: Up to 40 per cent off
- Faithfull: Various discounts as marked
- David Jones: Take an extra 20 per cent off already reduced fashion, shoes, accessories and home
- Antler: Up to 50 per cent off selected styles
- Viktoria & Woods: Up to 25 per cent off selected styles
- Bed Threads: 15 per cent off almost everything, and 30 per cent off bedding bundles
- Meshki: Various discounts as marked
Afterpay Day Fashion Sales 2026
- Aje: Up to 40 per cent off selected styles
- Alemais: Various discounts as marked
- Arms Of Eve: Various discounts as marked
- ASOS: Various discounts as marked
- Aubree: Various discounts as marked
- Charles & Keith: Various discounts as marked
- COS: Up to 50 per cent off
- Cotton On: 25 per cent off sitewide
- Country Road: Take a further 20 per cent off
- David Jones: Take an extra 20 per cent off already reduced fashion, shoes, accessories and home
- Decjuba: Various discounts as marked
- Faithfull: Various discounts as marked
- Forever New: Up to 50 per cent off mid-season sale and 25 per cent off women’s clothing
- Hype DC: Up to 40 per cent off selected styles
- JD Sports: Various discounts as marked
- Jo Mercer: 25 per cent off storewide
- Kathmandu: Various discounts as marked
- Le Specs: Various discounts as marked
- Lee Mathews: Up to 40 per cent off Resort Sale
- LEO LIN: 20 per cent off Afterpay Sale Edit, plus a further 20 per cent off already reduced styles
- Luv Lou: 30 per cent off sitewide
- MARAIS: 15 per cent off selected full price and sale items
- Meshki: Various discounts as marked
- Muscle Nation: 30 per cent off sitewide
- New Balance: Various discounts as marked
- Nike: Various discounts as marked
- Novo Shoes: Take a further 30 per cent off sale items
- Nude Lucy: Up to 30 per cent off selected styles
- Princess Polly: 25 per cent off with the code ‘APD25’
- Platypus Shoes: Up to 40 per cent off
- Reebok: Up to 30 per cent off almost everything
- Rollie Nation: Up to 50 per cent off selected styles
- Saint Valentine: 25 per cent off almost everything
- Shona Joy: Up to 35 per cent off sitewide
- Skims: Various discounts as marked
- St. Agni: Various discounts as marked
- STAX: 30-40 per cent off sitewide
- STRAND: Up to 50 per cent off selected travel
- Stylerunner: Various discounts as marked
- Superdry: Take up to 20-50 per cent off
- Swarovski: Various discounts as marked
- The Athlete’s Foot: Various discounts as marked
- The Iconic: Up to 30 per cent off women’s fashion, and 40-50 per cent off selected dresses
- Tony Bianco: 20 per cent off selected styles
- Viktoria & Woods: Various discounts on selected products
- Witchery: 20 per cent off almost everything
- Your Reformer: Up to 50 per cent off select accessories
Afterpay Day Beauty & Wellness Sales 2026
- Adore Beauty: Up to 40 per cent off
- Aerre: Up to 30 per cent off
- Bobbi Brown: 20 per cent off everything
- Bondi Sands: Save up to 30 per cent
- Dyson: Save up to $250 on Dyson Beauty
- Endota: 20 per cent off renew spa package with code ‘RENEW20’
- Estee Lauder: Save 25 per cent off sitewidw
- Love Honey: Various discounts as marked
- Oz Hair And Beauty: Up to 70 per cent off sitewide
- Paula’s Choice: 20 per cent off sitewide
- Priceline: Various discounts as marked
- Sephora: 15 per cent off, no minimum spend
- Shaver Shop: Save up to 75 per cent
- SkinCeuticals: Bonus Anti-Ageing Dupo on all orders over $230
- Skin Control: 25 per cent off sitewide
- The Collagen Co: Various discounts as marked
- Urban Jungle: 30 per cent off sitewide
- Wild Secrets: Various discounts as marked
Afterpay Day Home Sales 2026
- Adairs: Various discounts as marked
- Antler: Up to 50 per cent off selected styles
- Bed Bath N’ Table: 20 per cent off selected full price items
- Bed Threads: 15 per cent off almost everything, and 30 per cent off bedding bundles
- Double: Spend and save up to 25 per cent
- David Jones: Take an extra 20 per cent off already reduced fashion, shoes, accessories and home
- Dyson: Save up to $600 on selected products
- Ecosa: Save up to 35 per cent
- Emma Sleep: Various discounts as marked
- Eva: Various discounts as marked
- Freedom: Up to 50 per cent off select sofas
- Hommey: Various discounts as marked
- House: Up to 50 per cent off and extra 20 per cent off selected items
- I Love Linen: Various discounts as marked
- KitchenAid: Save up to 25 per cent on the mid-season sale
- Koala: Up to 30 per cent off
- Le Creuset: Up to 30 per cent off
- Linen House: 20 per cent off sitewide with code ‘AFTERPAY20’
- Lifely: Up to 60 per cent off
- Miss Amara: Up to 60 per cent off sitewide
- Myer: Various discounts as marked
- Pillow Talk: Various discounts as marked
- Sheet Society: 20 per cent off Leo Washed Cotton
- Sheridan: Up to 40 per cent off
- Temple & Webster: Take 10 per cent off sitewide with code ‘MARSAVE10’
Afterpay Day, a highly anticipated sales event that typically takes place twice a year—in March and August—will kick off its first sale of the year on Thursday, March 19, running through Sunday, March 22. Be sure to bookmark this page, as you can expect a handful of brands and retailers to launch their deals early, so you won’t want to miss out.
The actual discounts that participating brands are offering is at a similar level to Black Friday and Boxing Day, with discounts of up to 70 per cent. But Afterpay Day is much smaller in terms of the number of brands having sales. We’ve still found plenty of valuable savings from our favourite fashion, beauty and home brands, so if there’s something on your wishlist now could be the time to get it and save.
This article originally appeared on Marie Claire Australia and is republished here with permission.
















