Three major supermarkets have announced they are dropping the price of their own-brand milk by 10 cents.
Aldi has confirmed it will cut the price of all of its own-brand milk products by an average of 10 cents. This is the second price cut on milk the retailer has announced since May.
The retail giant has also recently cut prices on household staples such as milk, bread, and butter. Niall O’Connor, Group Managing Director of Aldi Ireland, said: "At Aldi, our commitment to our customers is that we will never be beaten on price.
"This announcement on milk prices, our second in recent weeks, is yet another illustration of that commitment. We review the market on a daily basis to ensure we remain the best value retailer.
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"Our real-time focus means we can respond quickly. The economic environment remains challenging and we will continue with our multi-dimensional response, which involves shielding customers from inflation as much as possible, working with suppliers, ensuring we always have a discount versus the more expensive supermarkets, and monitoring the market in real time."
Meanwhile, Lidl and Tesco have also dropped milk prices. Lidl's two litre carton of own-brand milk will be reduced from €2.19 to €2.09 from today while Tesco's own-brand milk will drop to €2.09 from Monday, July 3.
Chief Executive Officer of Lidl Ireland and Northern Ireland JP Scally said: "We have dropped the prices of hundreds of household staple items in recent weeks, and we will continue to drop prices on the items that matter most to our customers.
"We were the first retailer in Ireland to drop the price of milk in May and we’re proud to be leading the way once again with this latest price cut."
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