Two influential Taliban leaders in Afghanistan, Hibatullah Akhundzada and Sirajuddin Haqqani, delivered contrasting messages during Eid al-Fitr this week, highlighting divisions within the group.
Akhundzada defended the imposition of Islamic law and criticized the international community for its interference, emphasizing the Taliban's commitment to their principles and Shariah law.
In contrast, Haqqani urged humility and unity within the Taliban, acknowledging the challenges facing Afghanistan and the need to bridge the gap between the people and the authorities.
Experts noted that Akhundzada's public appearance in Kandahar marked a departure from his usual reclusive nature, while Haqqani's message aimed to appeal to a broader Afghan audience and potential international donors.
The Taliban's restrictive policies, particularly towards women and girls, have drawn widespread condemnation and exacerbated their isolation on the global stage.
Despite internal divisions, the Taliban leadership is striving to present a united front and maintain control over their governance.
Their messaging reflects a strategic effort to assert influence both domestically and internationally, with a focus on projecting strength and resilience in the face of external pressure.
While no country officially recognizes the Taliban as Afghanistan's legitimate government, key regional players like China, Iran, and Pakistan maintain diplomatic relations with the group.
The Taliban's double-edged communication strategy underscores their determination to uphold their agenda while navigating complex internal dynamics and external relationships.