Since 2001, the Pittsburgh Steelers have made Heinz Field its home. But on Monday the team announced they had a new naming rights agreement with Acrisure LLC and starting this season the stadium with be called Acrisure Stadium.
Acrisure is a huge insurance and brokerage company based in Michigan with ties to Pittsburgh through its purchase of Tulco. A company founded by minority Steelers owner Thomas Tull.
No financial terms have been released but the naming deal is for 15 years and represents a significant increase over what the team had been receiving from Kraft Heinz. The Steelers original agreement with Heinz was $57 million for 20 years. Steelers president Art Rooney II had been optimistic a deal would get done but alas both sides had to move forward.
We’re excited to announce that our home has been renamed Acrisure Stadium! @AcrisureLLC https://t.co/YzjP9Ap10j
— Pittsburgh Steelers (@steelers) July 11, 2022
