A new competition which offers start-ups and small businesses an epic chance to trade on London’s busiest shopping street is now open for entries.
Adobe and Enterprise Nation are partnering to launch their latest Small Business Goes Big competition, which will see winners selling directly to consumers on Oxford Street.
The competition will see 20 small businesses retail at 58 Oxford Street between May 17 and 26, 2023, with two brands sharing the space at a time.
Each winner will also receive dedicated business support and mentoring to be 100 per cent high- street ready.
Emma Jones CBE, founder and CEO of small business support platform Enterprise Nation, said: “Today’s fresh brands often start out life online, and are increasingly finding that a key way to build a sustainable online community and following is to get out there onto the high street and meet their customers face-to-face.
“Pop-up shops and short-term spaces offer an important break to small product-based businesses, opening up a new route to market and it also paves the way for bringing fresh innovation to the great British high street. This competition with Adobe is an absolutely brilliant opportunity!”
Small Business Goes Big was developed by Enterprise Nation and Adobe to unleash small business performance and help business owners update their brand identity and reach more buyers and customers.
Over the past 12 months it has helped businesses get their adverts on national billboards and pitch their products to high street buyers.
To win, businesses must create a web page using Adobe Express – a free web and mobile app that allows anyone to create content in minutes, without the need for any design or editing experience.
Simon Morris, VP International Marketing at Adobe, said: “Visual branding is crucial for a small business; more than just logos and colours, it represents the identity of a business and gives it personality. With social media, consumers are exposed to new brands and products every day – so standing out from the crowd is more vital than ever. At Adobe, we’re committed to making tools that champion creativity for all and with Adobe Express, anyone can quickly and easily make standout content. “We’re excited to be continuing the Small Business Goes Big initiative, giving entrepreneurs the opportunity to get their business in front of so many new potential customers, and look forward to seeing the growth of these small businesses following the competition.”
The competition opened on March 23 and closes at midnight on April 24. Entries will be judged based on originality, effective use of Adobe Express, overall quality and business suitability.
