Sky has unveiled the second generation of its Sky Glass TV, promising a “brighter picture and more cinematic sound” on the new device.
First announced in 2021, Sky Glass is the firm’s own TV and the only one of its kind that does not require a Sky dish or box, as they are built into the TV and it streams all channels and content over WiFi.
The media giant said the Sky Glass Gen 2 had a 4K resolution Quantum Dot display as well as an enhanced Dolby Atmos sound system comprised of seven speakers, including a built-in soundbar and dual subwoofer.
The new Sky Glass Gen 2 gives people our best TV experience yet, with a brighter picture and even more cinematic sound, and with flexible ways to buy it, it's more affordable than ever to get Sky TV
Like the first generation device, it includes the firm’s smart TV interface, now known as Sky OS, which can learn what viewers enjoy watching and highlight relevant content more quickly, as well as enable them to create curated playlists of shows and control the TV using their voice.
The TV comes in three sizes – 43, 55, and 65 inches – and Sky confirmed it would be available to buy from Wednesday, starting from £14 a month.
Sky also confirmed that a new, cheaper version of the device, called Sky Glass Air, would also be launched later this year.
Fraser Stirling, global chief product officer for Sky and Comcast, said: “We built Sky Glass as a brilliantly simple way for people to watch TV, making it easier to find the things they love from Sky and streaming apps.
The new line-up represents an evolution on the first generation with subtle improvements to the audio and picture quality
“The new Sky Glass Gen 2 gives people our best TV experience yet, with a brighter picture and even more cinematic sound, and with flexible ways to buy it, it’s more affordable than ever to get Sky TV.”
Industry expert Paolo Pescatore, founder of analyst firm PP Foresight, said: “The new line-up represents an evolution on the first generation with subtle improvements to the audio and picture quality.
“Furthermore, the arrival of a more affordable model later in the year with Sky Glass Air suggests a clear, razor-sharp focus on new sales.
“While there are some notable omissions, Sky is ramping up efforts in convergence. Bundling the new TV with fibre broadband will help drive stickiness among customers.
“Overall, Sky is still very well-placed with the future of delivering TV shows over the internet with its all-in-one telly.”
