The group chief operating officer at AO is to leave the business after almost 14 years.
Danny Emmett first joined the Bolton-headquartered company in 2009 as a senior commercial analyst.
Since then he has risen up the ranks and took on his most recent role in February 2019.
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Before joining AO, Mr Emmett worked for Cowgill Holloway and ASE plc.
Founder and CEO John Roberts said: "After 13 fantastic years at AO, Danny Emmett is leaving the business to pursue other opportunities.
"Danny’s development through the company to the boardroom is an inspiration to other AOers, and we are extremely lucky to have had him.
"He will always be part of the AO family and we wish him all the very best for the future."
The departure comes after AO called on investors in July to help it raise an extra £40m after its share price fell over fears of its financial strength.
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