Peter Kay has said that he filmed his comeback tour announcement video on a budget and explained that it took just ten minutes for him to record with a friend.
The comedian, 49, announced his first live stand-up tour in more than a decade over the weekend, with the news having caught fans by surprise on Sunday evening.
The Better Late Than Never tour was unveiled through a TV advert which aired during I'm a Celebrity. It featured him delivering a carpet to his mum and telling a 'fan' - played by one of his friends - that he's going on tour next month.
Peter said that him and a friend filmed it on their phones in Bolton. His friend filmed the footage, while the comedian recorded his audio by having a phone in his pants.
He spoke about working on the advert whilst co-hosting The Zoe Ball Breakfast Show on BBC Radio 2 yesterday, teasing that it was filmed quickly and on a budget.
He explained: "He filmed it on his iPhone. It was my car and it was my mum's house. I put an iPhone down my shorts and put it on voice memo so I recorded my sound."
Peter added: " Tesco spent like £12 million on [an] advert, and we've done it in ten minutes on two iPhones. It were hilarious. Honestly, we were back home in 20 minutes."
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He said that it cost more to do the graphics, though suggested that wasn't expensive either. Peter added that the carpet used in the video had been borrowed from a shop.
Peter also took credit for the tour being announced during I'm a Celebrity. He told radio host Zoe Ball, 51, that he felt airing it on the ITV show would "take people by surprise".
The Better Late Than Never tour - which is due to begin in just a few weeks - will see the comedian visit 12 cities over the coming months, including Manchester and Glasgow.
It will be his first live stand-up tour since around 2010, with him having been due to embark on a tour in 2017, which was ater cancelled due to "family circumstances".
And he is set to make history as it's been announced that he will embark on a monthly residency at the O2 Arena in London, performing at the venue each month for a year.
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