Samsung has recently launched a new promotion for the Galaxy S24 Ultra, offering enhanced trade-in prices for old smartphones. This move comes ahead of the Pixel 9 release and aims to attract customers with generous trade-in deals.
Compared to previous trade-in values offered by Samsung, the current prices for old smartphones have been temporarily increased. For instance, the Galaxy Z Fold 4, which was valued at $1000 during the Fold 6 launch, is now worth $450 when purchasing the Galaxy S24 Ultra.
Notably, Samsung is offering higher trade-in values for old smartphones compared to Google and Apple. For example, the Pixel Fold is priced at $300, the highest Samsung will offer for a Pixel phone, while Google pays up to $200 for the Pixel 7 Pro. Similarly, Apple offers $620 for the iPhone 14 Pro Max, compared to Samsung's $500 trade-in value.
Additionally, Samsung is providing a $300 store credit with every Galaxy Z Fold 6 purchase, encouraging customers to 'complete their Galaxy AI family' by purchasing other Samsung products like Galaxy Watches, Galaxy Ring, and earbuds.
This trade-in promotion is available until August 31st, giving customers the opportunity to take advantage of the enhanced trade-in prices. It may be worthwhile for potential buyers to wait and see what Google has to offer when it announces new handsets on August 13th.
Overall, Samsung's latest trade-in promotion for the Galaxy S24 Ultra presents a compelling opportunity for customers to upgrade their smartphones while benefiting from competitive trade-in values and additional store credits.