Celtic manager Brendan Rodgers says football supporters will eventually suffer from an ever-increasing schedule.
Much of the focus surrounding the growing number of games and competitions is on players and their welfare, although Rodgers recently delved into the negative impact said rise will have on fans.
Too much of something can make you sick, and Rodgers believes the overall product of football will decline should things continually go the way they are.
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He said: "When I look at the bigger picture of the game, there's absolutely no doubt about the recovery of players.
"When I see the competition in the summer [Club World Cup], with teams at possibility of getting to the Champions League finals, and then literally a couple of weeks later going into a tournament that's clearly driven by money, I don't think there's any doubt about that.
"But it's the players that will suffer in the end, as will the supporters, because of the quality of the game.
"There can be too much football. There absolutely can, and we all love football. I watch football from all around the world, games most nights, and sometimes three or four games a day. But you're risking just showing too much football, which in time might turn people off. So I think we just have to be careful with the game.
"I also mentioned before, I do think that it will become a 12-month season, the game, and then players may have to look at different recovery periods other than just in the summer. I think how it is going, you can see more games being added. Winter break has now been taken away.
"So there's obviously a lot of discussion points in it, but certainly from a domestic perspective, I think the notion of if you could have a few more teams in there, I think it could work well."
Scottish football didn't have time to break for winter this season, given the extra European games Celtic and Rangers both had to play.
Plans to decrease the size of the Premiership and the resultant number of games played in each season failed to take off as the higher-ups look to ease the growing schedule.