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Evening Standard
Evening Standard
Entertainment
Tina Campbell

Robert De Niro and Asa Butterfield become friends in new Uber One ad

Oscar-winning actor Robert De Niro and Sex Education star Asa Butterfield form an unlikely friendship in a new Uber ad.

After getting off to an awkward start, De Niro, 80, and Butterfield, 26, can be seen bonding over their shared passion for eating food and going places, while getting Uber rides around London.

The three-minute vignette was directed by David Shane. One highlight from the short film sees the duo letting their hair down together on swings in a playground.

The ad is designed to grow Uber One’s UK subscribers - it already has more than one million members for its membership platform that features reduced delivery fees and discounted rides.

Last month, when De Niro's signing to the San Francisco-based company was first announced, it was initially reported he would be reprising his iconic role from the 1976 film Taxi.

Reports claimed that De Niro would appear in the ad and say his memorable line: “You talkin’ to me?”

His representatives were quick to shoot this down however.

This would have been much to the relief of the movie's writer, Paul Schrader, who had responded to the notion with a post on his personal Facebook page, writing: “Ouch. Why Bob would do this is beyond my reckoning. But I haven’t seen it. If I’m lucky, I never will.”

Asa Butterfiled and Robert De Niro can be seen forming an unlikely friendship (Uber)

De Niro and Butterfield are just the latest in a long line of celebrities who have signed up to join Uber's ranks.

Other celebrities to have promoted the service include Gwyneth Paltrow, Jennifer Coolidge, Trevor Noah, and Sarah Silverman.

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