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Liverpool Echo
Liverpool Echo
World
Ellen Kirwin & Shelagh Parkinson

Resort looks to hike car park prices for huge visitor events

A popular seaside resort could introduce a new pricing policy in an attempt to make more revenue out of its most popular events.

According to proposed plans, Blackpool Council owned car parks would see higher fees charged in the resort and central parking areas. Town hall bosses say the proposals would mainly affect visitors who want to park as close as possible to big events such as the Blackpool Air Show.

It's said the dynamic pricing, where prices increase in response to higher demand, would also help fund many of the town’s free events, according to LancsLive.

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Blackpool Council chief executive Neil Jack said: "During big events such as the Air Show people are willing to park on double yellow lines, even though they know they will get a fine, in order to get as close as possible to the event.

"Others are willing to park further away and use public transport to get to the event. Some other towns already use dynamic pricing and it makes events self-funding. By doing this, our free events could be self-funding rather than being funded by the council tax."

Mr Jack said the higher prices would mainly be paid by visitors, with residents already more likely to use public transport or other means to reach big events. It would not affect existing parking arrangements, such as the discounted parking offered in the town centre at Christmas to attract shoppers.

It's estimated around 200,000 people attended last year's air show, featuring the Red Arrows, the Typhoon and the Battle of Britain Memorial Flight among other displays. It was the first air show in the resort since 2019 following the Covid pandemic.

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