It's always great when a collaboration combines two hot trends. In the case of Puma x Ottolinger's new offering, the fast-paced world of motorsports takes us into a future that's serving Mad Max vibes. Or Terminator if you take into account the cyborg power suit prints. The accompanying advertising campaign starring protagonist Alva Claire is making us feel the need for speed.
"Informed by the ethos of the C-Suite and imbued with the robotic work ethics," the collection contains sportswear silhouettes that you can ride right into the sunset. There are optical illusions and metallic finishes on apparel, footwear and even the accessories. Get your kicks via the Puma x Ottolinger Mostro Lo and Mostro Boot boasting flashy splashes of red or neon. The aforementioned suits featuring long-sleeve shirts, bodysuits and leggings are humanized by strategic red accents and black-tie details.
Speaking of accessories, they're guaranteed to sell out and sell out fast. Back during Paris Fashion Week Spring 2024, Ottolinger debuted its Puma collab on the runway and the Racer Bags flew off the virtual shelves. Now's your opportunity to score the Mini Bag and the Big Bag in an array of colors. Perfect for packing your necessities, whether that be your phone and lipstick or the tools you need to survive the rise of the machines. (We still don't know which way AI's going to go, after all.)
PUMA x Ottolinger drops Thursday, April 25 on Ottolinger's website. Don't panic if you miss out, though. Beginning Saturday, April 27, you can get the gear at select retailers, like SSENSE, END., Clothing, Voo Store and Slam Jam.
