Kitchenware brand ProCook has announced a partnership with the Woodland Trust as part of an environmental strategy targeting net-zero carbon emissions by 2030.
The Gloucestershire business has become the latest organisation to sign up to the conservation charity’s Woodland Carbon scheme, which sees organisations offset unavoidable emissions by planting trees.
ProCook, which completed a float on the London Stock Exchange last year, said it had already reduced its carbon footprint through a number of initiatives, including;
- partnering with courier DPD for carbon neutral parcel delivery;
- operating an all-electric fleet of company vehicles;
- switching to LED lighting;
- and operating a zero waste to landfill policy at its headquarters in Gloucester.
The company said its donation to the Woodland Trust to create new sustainable woodlands would help it mitigate all of its further emissions, absorbing 430 tonnes of carbon dioxide through the planting of at least 1,840 trees.
It added that its employees would have the opportunity to take part in planting days throughout the year.
Sarah Wheatley, human resources and environmental, social and governance director at ProCook, said the Woodland Trust was a “perfect partner” to support the company’s net-zero ambitions.
Ms Wheatley said: “We’ve already made considerable effort to reduce our carbon footprint, but we still have a way to go, and mitigating our carbon emissions through the Woodland Carbon scheme will help us achieve our goal in an engaging way that directly affects UK biodiversity.”
Pip Greensmith, head of partnerships at The Woodland Trust, added: “By investing in our Woodland Carbon scheme ProCook are demonstrating their commitment to the environment, enabling the trust to create high-quality woodland that will help in the fight against climate change and nature loss in the UK."
In December, ProCook reported a rise in retail store revenue, market share and customer acquisition in its first set of results as a listed business.
The cooking and dining products retailer said it had opened six new destination stores during the 28 weeks ending October 17 while closing two high street outlets.
It also opened two units at Westfield shopping centres in London before Christmas, further adding to its growing portfolio of more than 50 retail stores across the UK.
ProCook recently signed a deal for a 168,000 sq ft warehouse at the St Modwen Gloucester business park, expanding on its two existing units across the county.
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